Growth & Marketing Lead: Strategy, BD & Digital

AB CONTRACTORS PTE. LTD.

Singapore

On-site

SGD 70,000 - 110,000

Full time

12 days ago

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Job summary

AB CONTRACTORS PTE. LTD. is seeking a Marketing Manager to shape and execute marketing strategies, plan annual budgets, and drive lead generation. The role covers digital marketing, branding, market research, and cross‑functional collaboration with sales and management.

The ideal candidate will develop plans, monitor trends, manage campaigns, and help grow visibility and revenue in Singapore. This position emphasizes data-driven decisions and cross-team coordination.

Qualifications

Develop and implement comprehensive marketing strategies aligned with business objectives.
Prepare annual, quarterly, and monthly marketing plans.
Identify new market opportunities, customer segments and business areas.
Monitor market trends, competitor activities and industry developments.

Responsibilities

Develop and implement marketing strategies aligned with the company's business objectives.
Prepare annual, quarterly, and monthly marketing plans.
Identify new market opportunities, customer segments, and potential business areas.
Monitor market trends, competitor activities, and industry developments.
Manage digital marketing including website, social media, email marketing, and online advertising.
Plan and manage online advertising campaigns and track performance.
Branding: maintain a consistent corporate image across materials and channels.
Coordinate with sales to convert marketing leads into business opportunities and maintain records.