Experience Manager

iProspect; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

iProspect is seeking a motivated Experience Manager in Singapore to enhance SEO and CRO performance. In this role, you will lead strategies for clients, analyse performance, and guide marketplace efforts. Ideal candidates will have strong SEO experience and a collaborative mindset.

Qualifications

• Proven experience in SEO with a grasp of technical optimisation.
• Familiarity with marketplace SEO and interest in CRO preferred.
• Strong attention to detail and results-oriented mindset.

Responsibilities

• Lead SEO strategies and manage workstreams for clients.
• Track and analyse SEO performance, identify improvement opportunities.
• Guide marketplace optimisation efforts related to SEO and CRO.

Skills

Analytical Skills

SEO

CRO

Collaboration

Tools

Google Analytics

Search Console

Ahrefs

SEMrush

Screaming Frog

Job description

We’re looking for a highly motivated Experience Manager to join our team at dentsu Singapore. This role is ideal for someone with a strong foundation in SEO, and a passion for driving performance across Marketplace Optimisation and Conversion Rate Optimisation (CRO). You’ll play a pivotal role in enhancing our owned-channel performance capabilities and delivering impactful outcomes for our clients.

As an Experience Manager, you will lead day-to-day strategy and execution across key accounts, working closely with internal teams and external stakeholders. The ideal candidate will have a solid track record in SEO, and experience or interest in growing their expertise in marketplaces (e.g. Shopee, Lazada, Amazon) and CRO initiatives.

You will report directly to the Director of Experience, and be a part of a collaborative and high-performing team committed to delivering best-in-class digital experiences.

Job Description:

Key Accountabilities

• Lead the implementation and execution of best-in-class SEO strategies for dentsu clients, aligned with business objectives and performance KPIs.
• Support and manage SEO workstreams in collaboration with internal teams and external stakeholders.
• Track and analyse SEO performance, proactively identifying opportunities to improve rankings, traffic, and conversions.
• Stay ahead of industry trends, search engine algorithm updates, and marketplace shifts to maintain competitiveness and relevance.
• Guide Marketplace Optimisation efforts including keyword targeting, content alignment, and performance tracking on platforms such as Shopee, Lazada, and Amazon.
• Support CRO initiatives by identifying conversion barriers, collaborating on A/B tests, and optimising user journeys to improve engagement and ROI.
• Lead or participate in client meetings, presenting insights and recommendations in a clear and strategic manner.
• Collaborate with the Director of Experience to evolve service capabilities, implement global best practices, and enhance overall team effectiveness.
• Mentor junior team members and contribute to knowledge sharing within the Experience team.
• Ensure timely, high-quality delivery across all owned-channel workstreams.

Qualifications

• Proven hands-on experience in SEO, with a strong grasp of on-page, off-page, and technical optimisation.
• Familiarity or interest in marketplace SEO and CRO. Prior exposure is a plus but not mandatory.
• Strong analytical skills and comfort working with tools such as Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog, etc.
• Ability to distil complex technical findings into clear, actionable insights.
• Strong attention to detail, commitment to quality, and results-oriented mindset.
• A collaborative team player with a positive attitude and a passion for continuous learning.
• Experience with A/B testing platforms and e-commerce marketplaces is a bonus.
• Comfortable navigating between strategy and execution, and eager to grow in a hybrid skillset role.

Please attach your updated CV/resume to your application for your review.

*We regret that only shortlisted candidates will be notified.

Our values and behaviours:

Independent– Acting with freedom, deciding with speed, keeping it simple

Pioneering– Being constantly curious, taking risks to succeed, Passionate about thought leadership

Ambitious– Going the extra mile, Eyes on the prize, Rapid and ruthless focus

Responsible– Taking ownership, Promoting good citizenship, being transparent

Consistent– Collaborating across the network, sharing success models, being transparent

Additional Information

All your information will be kept confidential according to EEO guidelines.

Location:

Singapore

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent