Digital Marketing cum Content Creator

Takagi Ramen Pte Ltd; Singapore; On-site; USD 40,000 - 80,000; Full time

Job summary

An innovative firm seeks a creative Digital Marketing cum Content Creator to enhance its online presence. This role blends digital marketing strategies with engaging content creation, aiming to drive engagement and business growth. You will lead online campaigns, analyze performance metrics, and manage social media channels to foster brand loyalty. If you are passionate about digital marketing and thrive in a collaborative environment, this position offers a chance to make a significant impact on the company's growth and customer engagement.

Qualifications

• Minimum 3 years of experience in digital marketing or production fields.
• Strong interpersonal and communication skills are essential.

Responsibilities

• Execute innovative online marketing campaigns and oversee implementation.
• Manage social media channels and develop content strategies.

Skills

Digital Marketing

Content Creation

Analytical Skills

Interpersonal Skills

Graphic Design

Education

Degree in Marketing

Job description

Job Summary:

We are looking for a creative, highly motivated, and versatile Digital Marketing cum Content Creator to join our team. This role combines the power of digital marketing strategies with the artistry of content creation to drive online engagement and business growth. You will be responsible for developing and executing digital marketing campaigns, creating engaging content across multiple platforms, and analyzing performance metrics to optimize strategies.

Roles & Responsibilities

Job Description:

• Execute innovative online marketing campaigns and oversee its successful implementation by pulling resources from the production & design industry
• Lead the conceptualization and development of digital contents while ensuring compliance with brand positioning, brand standards and guidelines
• Drive regular management and analytical reporting against performance of all digital marketing activities
• Manage and maintain partnership with respective appointed project stakeholders
• Report digital marketing activities for review with management on a regular basis
• Lead and coordinate multiple CSR projects from beginning to end to shape our brand direction strategies that will drive acquisition and customer loyalty retention
• Implement, track, execute and prioritize marketing project roadmaps and timelines
• Provide analysis and regular reporting of social media and CTA marketing engagement metrics to improve outlet sales
• Manage both digital marketing and loyalty budget to achieve efficiency of spend to meet business goals
• Manage the marketing aspects of the business, ensuring timeline in social media calendar is achieved. Creates stronger brand recalls and branding for the company to help improve company year on year sales
• Management of company’s social media channels (Website, FB, IG, Google reviews, etc)
• Regular organic posting according to social media calendar, engaging followers, and responding to their enquiries
• Develop strong relationships with cross functional teams to ensure the efficient execution of marketing initiatives
• Assist with measuring the effectiveness and performance of marketing campaigns against company Growth KPIs
• Work closely with influencers on marketing campaigns and events, utilising the approved budget
• Any other ad-hoc duties.
  

Job Requirements:

• Candidate must possess at least a Degree in Marketing or equivalent
• Minimum 3 years of experience in related digital marketing or production fields is required, preferably from the F&B industry
• Strong interpersonal skills and communication skills
• Graphic Design skills is an additional bonus

This position is ideal for someone with a passion for digital marketing and content creation, looking to make a significant impact by building a strong online presence for the company. If you're an innovative thinker who thrives in a collaborative environment, we would love to hear from you!