Education Short-Form Video Creator — Hooks & Ads

Ottodot; Singapore; On-site; SGD 42,000 - 62,000; Full time

Job summary

Qualifications

• Portfolio or past content examples to show.
• Understand hooks, pacing, captions and why people watch.
• Write simple, emotionally clear scripts.
• Can film and edit independently.
• Based in Singapore or able to film locally.

Responsibilities

• Come up with short-form video concepts for TikTok, Instagram Reels, and paid ads.
• Write hooks, scripts, captions, and simple storyboards.
• Film content with students, parents, team members, actors, or creators when needed.
• Create UGC-style videos that feel authentic.
• Turn product features into parent-facing stories and pain points.
• Create multiple variations of hooks, intros, captions, and formats for testing.
• Study ad/content performance and improve based on what works.
• Build a swipe file of strong content ideas from education, parenting, enrichment, and consumer brands.
• Work with the marketing team to produce a steady pipeline of new creative assets.

Skills

Short-form video

Hooks & pacing

Script writing

Filming & editing independently

Content portfolio

Testing ideas

Feedback incorporation

Singapore education awareness

Job description