Ecommerce Marketing & Livestream Executive

DMK; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

DMK is seeking an energetic E-commerce Marketing & Livestream Executive to grow our fashion brand across platforms like TikTok Shop and Shopee.

You will host livestreams, manage campaigns, paid advertising and creator partnerships to turn engaging content into measurable sales.

Qualifications

• Host 3-5 engaging livestreams per week and present products with confidence.
• Own daily, weekly and monthly sales targets across GMV, AOV and ROAS.
• Shape livestream strategy from product picks to hooks, scripts and offers.
• Recruit, train and coach external livestreamers, creators and KOLs.
• Build and execute high-impact marketplace campaigns for launches and major sale events.

Job description

We're looking for an energetic, commercially driven and camera-confident E-commerce Marketing & Livestream Executive to grow our fashion brand across platforms such as TikTok Shop and Shopee. You'll manage marketplace campaigns, livestreams, paid advertising and creator partnerships - turning engaging content into measurable sales.

What You'll Do

• Host 3-5 engaging livestreams per week, presenting products with confidence, demonstrating styling possibilities and turning audience interest into sales.
• Own daily, weekly and monthly sales targets across key metrics such as GMV, conversion rate, average order value and return on ad spend.
• Shape the livestream strategy - from product selection and promotional hooks to scripts, offers and sales targets.
• Recruit, train and coach external livestreamers, creators and KOLs, equipping them with the product knowledge, brand understanding and selling techniques needed to perform.
• Build and execute high-impact marketplace campaigns for product launches, seasonal moments and major sale events.