B2B Marketing Manager [Up to $7K | MNC] RRKC

Rapid Recruitment Asia Pte Ltd; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

A leading company in Singapore is seeking a dynamic Marketing Manager to drive comprehensive marketing strategies across digital platforms. This role requires a creative thinker with strong analytical skills and proven experience in professional services marketing. Responsibilities include executing digital initiatives, managing social media, and optimizing campaigns for performance. If you are passionate about marketing and have a results-driven mindset, apply now!

Qualifications

• Proven experience in marketing within a professional services environment.
• Hands-on experience with multi-channel campaign execution.

Responsibilities

• Plan, develop, and execute digital marketing initiatives.
• Manage and grow the organization’s social media presence.
• Monitor and analyze the performance of digital marketing campaigns.

Skills

Analytical Skills

B2B Marketing Strategies

Brand Management

Campaign Optimization

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Business

Tools

CRM systems

Zoho

Job description

We are seeking a dynamic and results-driven Marketing Manager to lead and execute comprehensive marketing strategies across digital platforms. This role is ideal for a creative thinker with strong analytical skills and experience in professional services marketing.

Key Responsibilities:

• Plan, develop, and execute digital marketing initiatives, including SEO/SEM, email marketing, database marketing, and paid campaigns.

• Manage and grow the organization’s social media presence across platforms such as LinkedIn and Meta, ensuring consistent brand messaging and audience engagement.

• Monitor, analyze, and report on the performance of digital marketing campaigns, measuring success against KPIs and ROI benchmarks.

• Identify emerging trends, insights, and opportunities to optimize campaign performance and budget allocation.

• Collaborate cross-functionally to brainstorm and implement innovative growth strategies and creative marketing solutions.

• Lead the development, execution, and analysis of lead generation campaigns, with a focus on continual improvement and conversion.

• Apply strong analytical skills to evaluate the customer journey across all digital touchpoints and channels.

• Stay abreast of evolving digital tools, technologies, and best practices, offering recommendations for innovation and adoption.

• Manage end-to-end execution of marketing campaigns, from concept through implementation and post-campaign analysis.

• Organize and oversee client-facing events, including planning, promotion, and coordination for webinars, conferences, and other lead-generating initiatives.

Qualifications & Experience:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.

• Proven experience in marketing within a professional services environment (e.g., legal, consulting, financial services) is highly desirable.

• Strong knowledge of B2B marketing strategies and the nuances of a client-service business model.

• Demonstrated success in brand management and developing thought leadership content to elevate market positioning.

• Hands-on experience with multi-channel campaign execution including digital marketing, content creation, email campaigns, social media, and SEO/SEM.

• Exceptional analytical skills with a data-driven approach to decision-making and campaign optimization.

• Up-to-date with the latest trends, tools, and best practices in digital marketing and performance measurement.

• Ability to identify and segment target audiences and design engaging campaigns that drive awareness, education, and conversion.

• Familiarity with CRM systems (e.g., Zoho) and lead nurturing tactics to support business development and client relationship management.

• Proven experience in event planning and management, including organizing webinars, seminars, and client engagement events.

If you are keen to explore this career opportunity, kindly send a copy of your resume to [e-mail] or simply click the button to APPLY NOW! We regret that only shortlisted applicants will be notified.

Chan Ku Ci - R22111446
EA License No: 16C8261