Marketing Communications Manager, APAC (B2B Electronics)

Cornerstone Global Partners; Singapore; On-site; USD 50,000 - 90,000; Full time

Job summary

An innovative firm specializing in wireless lighting control solutions is seeking a dynamic Marketing Communications Manager. This role involves developing and implementing marketing strategies, creating engaging content across multiple channels, and managing digital marketing campaigns. The ideal candidate will have a strong background in marketing communications, excellent communication skills, and the ability to work independently. Join a forward-thinking company that is revolutionizing the lighting industry and make a significant impact in the Asia-Pacific region.

Qualifications

• 3+ years of experience in marketing communications, preferably in technology or B2B sectors.
• Strong content creation skills across various formats and platforms.

Responsibilities

• Develop and implement regional marketing communications strategies aligned with global brand guidelines.
• Manage regional digital marketing campaigns and evaluate their performance.

Skills

Marketing Communications

Content Creation

Digital Marketing

Communication Skills

Project Management

Market Analysis

Education

Bachelor's degree in Marketing

Tools

Digital Marketing Tools

Analytics Platforms

Job description

About the Job:

My client is a global leader in modern wireless lighting control solutions based on Bluetooth Low Energy. Their innovative ecosystem includes luminaires, drivers, sensors, switches, and other components that can be integrated into lighting fixtures or installed separately. With their user-friendly mobile application, lighting professionals and end-users alike can easily create adaptable, responsive lighting environments. revolutionizing how lighting control systems are deployed through their award-winning wireless & hybrid solutions. As they expand their presence across the Asia-Pacific region, they are seeking a dynamic Marketing Communications Manager to join their team.

Role & Responsibilities:

• Develop and implement regional marketing communications strategies aligned with global brand guidelines

• Create engaging content for multiple channels, including website, social media, newsletters, and press releases

• Manage regional digital marketing campaigns and evaluate their performance

• Coordinate participation in trade shows, exhibitions, and industry events across APAC

• Cultivate relationships with media contacts and industry influencers

• Adapt global marketing materials to suit regional market needs and cultural considerations

• Monitor competitor activities and market trends to identify new opportunities

• Collaborate with sales teams to develop targeted materials that support their efforts

• Track and report on marketing metrics and ROI

Key Requirements:

• 3+ years of experience in marketing communications, preferably in technology or B2B sectors

• Excellent written and verbal communication skills

• Demonstrated ability to work independently and manage multiple projects simultaneously

• Strong content creation skills across various formats and platforms

• Experience with digital marketing tools and analytics platforms

• Understanding of the lighting industry, architectural products, or related technical fields (preferred)

• Bachelor's degree in Marketing, Communications, or related field

• Willingness to travel within the APAC region (approximately 20%)

Application Process:

To apply, please send your updated resume to Naomi Chan (Reg No.: R1330012) at [e-mail] with the job title or apply directly. Only shortlisted candidates will be notified. Information provided in this advertisement is for recruitment purposes only.

Cornerstone Global Partners (EA Licence Number: 19C9859) is an affirmative equal-opportunity employer and recruitment firm. We evaluate qualified applicants without regard to race, colour, religion, creed, gender, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class.