Machine Learning Engineer (User Growth & Intelligent Marketing), Global

TikTok Pte. Ltd.; Singapore; On-site; USD 60,000 - 120,000; Full time

Job summary

An innovative company is seeking a talented individual to join their E-commerce Recommendation and Marketing Algorithm team. This role focuses on optimizing algorithms to enhance user engagement and drive e-commerce growth. You will work with cutting-edge technologies, including C++ and Python, and contribute to exciting projects that leverage big data and AI. If you are passionate about creativity and technology, and eager to make an impact in the e-commerce space, this is the perfect opportunity for you to thrive in a dynamic environment dedicated to inspiring creativity and joy.

Qualifications

• Bachelor's degree or higher in Computer Science, Engineering, Mathematics, or related fields.
• Experience in C++ and Python, with knowledge of Big Data tools and Deep Learning frameworks.

Responsibilities

• Optimize TikTok e-commerce growth and marketing algorithms.
• Build a user lifecycle data and value system to address growth challenges.
• Improve recommendation relevance and diversity for new users.

Skills

C++

Python

Big Data tools (Hive, Spark, MapReduce)

Deep Learning frameworks (TensorFlow, PyTorch)

Algorithms and Data Structures

Teamwork skills

Education

Bachelor's degree in Computer Science

Master's degree in Engineering or Mathematics

Job description

Responsibilities

TikTok is prioritizing applicants who have the right to work in Singapore without requiring visa sponsorship. Our mission is to inspire creativity and bring joy. Our headquarters are in Los Angeles and Singapore, with offices worldwide including New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Join us in our core purpose of creation, helping imaginations thrive and inspiring creativity and joy every day. We see challenges as opportunities to learn, innovate, and grow as one team—driving impact for ourselves, our company, and the communities we serve.

About the Team

The TikTok E-commerce Recommendation and Marketing Algorithm team focuses on algorithm and big data projects for e-commerce innovation. We help users discover and buy great products, ensuring a secure shopping experience through recommendation, search, risk control, and governance algorithms. We also develop logistics algorithms and apply AI to improve merchant operations, aiming to make high-quality products accessible for a better life.

Responsibilities

• Optimize TikTok e-commerce growth and marketing algorithms, including user value modeling, personalized messaging, recommendations, and marketing.
• Build a user lifecycle data and value system to address growth challenges.
• Implement solutions for user growth, such as personalized notifications and recommendations, to increase engagement and penetration.
• Improve recommendation relevance and diversity for new users.
• Enhance marketing algorithms using uplift models and operations research to boost efficiency and GMV.

Qualifications

Minimum Qualifications

• Bachelor's degree or higher in Computer Science, Engineering, Mathematics, or related fields.
• Experience in C++ and Python, with knowledge of Big Data tools (e.g., Hive, Spark, MapReduce) and Deep Learning frameworks (e.g., TensorFlow, PyTorch).
• Strong foundation in algorithms, data structures, and coding skills.
• Good learning ability, curiosity, and teamwork skills.

Preferred Qualifications

• Published papers in top AI venues or notable results in ACM/Machine Learning competitions.
• Experience in recommendation systems, advertising, user growth, or intelligent marketing, with expertise in LTV estimation, uplift modeling, operations research, sequence modeling, or multi-scenario optimization.

We value diversity and are committed to creating an inclusive environment where all employees are respected for their skills and perspectives. Join us in inspiring creativity and bringing joy around the world.