Digital Marketing Account Manager

VERZ DESIGN PTE. LTD.; Singapore; On-site; SGD 45,000 - 65,000; Full time

Job summary

A leading web design and digital marketing agency in Singapore is seeking a Digital Marketing Account Manager. This role involves managing client relationships, ensuring project execution, and driving revenue growth through upselling. Candidates should have strong digital marketing experience and strategic thinking skills.

Benefits

Competitive salary

Performance-based incentives

Opportunities for career growth

Qualifications

• 1-2 years of experience in digital marketing account management.
• Proven experience in client retention and revenue growth.

Responsibilities

• Manage a portfolio of digital marketing clients and ensure smooth project execution.
• Identify and propose additional digital marketing services based on client needs.

Skills

Client Management

Strategic Thinking

Digital Marketing

Negotiation

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Google Ads

SEMrush

Ahrefs

Job description

About Us

Verz Design Pte Ltd is a leading web design and digital marketing agency in Singapore, specializing in

creating impactful online solutions for businesses. We are looking for a highly motivated Digital

Marketing Account Manager to join our team and play a key role in client relationship management,

project execution, and revenue growth through upselling and renewals.

This role is ideal for someone with strong client management, strategic thinking, and digital marketing

experience, who can align business objectives with performance-driven digital strategies.

Job Summary

As a Digital Marketing Account Manager, you will be responsible for managing a portfolio of digital

marketing clients, ensuring smooth project execution, and fostering long-term relationships. Your

primary focus will be on client retention, upselling additional services, and ensuring high-quality

campaign performance.

You will act as a strategic partner to clients, helping them navigate their digital marketing needs while

working closely with our SEO, SEM, and SMA teams to execute campaigns effectively.

Responsibilities:

Client Management & Strategy Execution

● Serve as the primary point of contact for assigned digital marketing clients, ensuring excellent

communication and client satisfaction.

● Build strong relationships with clients to understand their long-term goals and provide ongoing

digital marketing solutions.

● Work closely with the SEO, SEM, and SMA teams to align digital strategies with client business

objectives.

● Conduct regular check-ins with clients to review performance, gather feedback, and identify

opportunities for service expansion.

● Develop SEO, SEM, and SMA strategies based on client needs, competitor analysis, and

performance trends.

● Actively monitor contract expiration dates and lead discussions on renewals, upsell

opportunities, and service expansions.

Upselling & Revenue Growth

● Identify and propose additional digital marketing services (SEO, SEM, SMA, Content Marketing,

Web Development) based on client needs and growth potential.

● Drive upsell and cross-sell initiatives by recognizing opportunities to enhance client campaigns

with additional services.

● Collaborate with the sales and marketing teams to craft tailored proposals for client upgrades.

● Work towards achieving retention and revenue growth targets, ensuring client renewals are

secured well in advance.

● Keep track of client satisfaction metrics to proactively address concerns and increase retention

rates.

Project Oversight & Internal Coordination

● Act as a bridge between clients and the SEO, SEM, and SMA teams, ensuring clear

communication of goals, priorities, and deliverables.

● Work closely with the SEO Manager, SEO Specialists, and Paid Media Specialists to ensure

campaigns are executed effectively and drive results.

● Ensure projects are delivered on time, within scope, and meet client expectations.

● Oversee performance reporting, ensuring insights are clearly communicated and actionable

recommendations are provided.

Performance Monitoring & Continuous Optimization

● Regularly review campaign performance using tools like Google Analytics, Google Ads,

SEMrush, and Ahrefs.

● Provide recommendations for campaign optimizations based on performance data, client

goals, and industry best practices.

● Stay updated on SEO, SEM, and SMA industry trends, algorithm changes, and digital marketing

innovations.

● Troubleshoot performance issues, technical SEO challenges, or paid media inefficiencies with

internal specialists.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
• 1-2 years of experience in digital marketing account management, with expertise in SEO, SEM, and SMA.
• Strong understanding of SEO strategies, paid media (Google Ads, Meta Ads), and digital marketing funnels.
• Experience using Google Analytics, Google Search Console, SEMrush, Ahrefs, and Google Ads Manager.
• Proven experience in client retention and revenue growth, with a strong ability to upsell and secure renewals.
• Excellent negotiation and persuasion skills, with the ability to identify and communicate value propositions to clients.
• Strong project management skills, with the ability to handle multiple clients and campaigns simultaneously.
• Proactive, data-driven, and results-oriented mindset.

Why Join Us:

• Work in a dynamic and collaborative digital marketing environment.
• Competitive salary + performance-based incentives for upselling & renewals.
• Opportunities for career growth and leadership development.
• Be part of an industry-leading web and digital marketing agency in Singapore.

To apply, please send your resume and a cover letter outlining your relevant experience and why you

are the ideal candidate for this role to [e-mail].