Senior PR and Communications Executive

You Technologies Group Limited; Singapore; On-site; USD 40,000 - 80,000; Full time

Job summary

An innovative firm is seeking a Senior PR Executive to enhance its brand reputation across Singapore and Thailand. In this dynamic role, you'll collaborate with marketing teams to craft compelling narratives and secure media coverage for product launches and corporate initiatives. You'll build relationships with key media outlets and influencers in the fintech and travel sectors, ensuring the company's message resonates effectively. This position is perfect for a proactive PR professional passionate about fintech and innovation, ready to thrive in a fast-paced environment.

Qualifications

• 2-3 years of PR experience in fintech or consumer tech.
• Strong media relations and corporate reputation management skills.

Responsibilities

• Shape YouTrip's brand reputation and drive media coverage.
• Develop and execute communication strategies and media pitches.

Skills

Media Relations

Corporate Reputation Management

Strategic Communication

Creative Problem Solving

Event Planning

Education

Bachelor's Degree in Communications or related field

Job description

We Are

YouTrip is at the forefront of Asia's financial revolution, defining the future of digital finance with its leading multi-currency payment platform. Launched in 2018, YouTrip has swiftly ascended as a powerhouse, orchestrating billions in transactions annually and securing the trust of millions. With innovative solutions like YouTrip for consumers and YouBiz for businesses, we offer unmatched financial ease and cost-effectiveness. Fresh off a successful US$50 million Series B funding round led by Lightspeed Venture, we're setting new benchmarks in the digital financial services sector.

At the heart of our mission is a commitment to eliminate financial borders across Asia, propelling us into the next wave of digital finance.

The PR and Communications team at YouTrip is instrumental in building and maintaining our brand reputation, showcasing our innovative solutions, and fostering trust with our users and stakeholders.

As the Senior PR Executive, you will be a key driver in shaping YouTrip's public image across Singapore and Thailand. You will report to the Communications Manager and work closely with cross-functional teams to develop and execute impactful communication strategies. This role requires a strategic thinker with a strong understanding of the regional media landscape.

You will:

1. Play a crucial role in shaping YouTrip's brand reputation and driving positive media coverage within Singapore and Thailand.
2. Work closely with marketing teams to develop and execute strategic initiatives that align with YouTrip's business objectives.
3. Build and maintain strong relationships with key media outlets, journalists, and influencers in the fintech and travel sectors.
4. Craft compelling press releases, social media posts, and other PR materials to communicate YouTrip's key messages effectively.
5. Develop and execute effective media pitching strategies to secure high-impact media coverage for YouTrip's product launches, partnerships, and corporate initiatives.
6. Identify meaningful and impactful narratives for speaking engagements such as panel discussions, thought leadership conferences and closed-door industry activities.
7. Support the team with planning and organising press engagements, events, and conferences.

You are:

1. PR professional with 2-3 years of experience working with fintech or consumer tech clients. Experience in agencies with regional presence or affiliations is a plus.
2. Experienced in corporate reputation management, media relations, and issues management.
3. Tenacious and a proactive problem-solver, consistently finding creative solutions.
4. Collaborative team player who also contributes unique perspectives and constructively challenges ideas.
5. Passionate about fintech, innovation, and travel industries.
6. Adaptable and able to thrive in a fast-paced environment.