VP/Senior Director - Business Development - K.Lee

PeopleSearch Pte Ltd; Singapore; On-site; SGD 80,000 - 150,000; Full time

Job summary

An established industry player is seeking a VP/Senior Director to lead innovative business development initiatives. This role involves steering cross-functional strategies to enhance destination experiences and drive growth across leisure and business segments. With a focus on experiential design and strategic partnerships, you will curate a dynamic event calendar and oversee leasing strategies to elevate the destination's appeal. If you are a proactive leader with a proven track record in business development and project management, this is an exciting opportunity to make a significant impact in a vibrant environment.

Qualifications

• 15 years of experience in business development and experiential design.
• Strong project management skills with budgeting and performance tracking.

Responsibilities

• Drive thematic activations to enhance destination value.
• Lead sales efforts for B2B and B2C growth.
• Foster partnerships to amplify revenue potential.

Skills

Business Development

Project Management

Stakeholder Negotiations

Experiential Design

Communication Skills

Initiative

Education

Degree in Business

Degree in Marketing

Degree in Event Management

Degree in Real Estate

Degree in Urban Development

Job description

VP/Senior Director - Business Development - K.Lee

Our client is seeking a VP/Senior Director to steer cross-functional initiatives to deliver cohesive and immersive destination experiences, aligning commercial, event, and product strategies.

Job Responsibilities

• Drive the conceptualization and rollout of thematic, experiential activations across key precincts to enhance the destination’s value and appeal.

• Provide strategic input into long-term master planning initiatives, particularly in envisioning future development areas and experience-led placemaking.

• Oversee leasing strategies, using them as a tool to elevate the destination’s experience offerings and economic performance.

• Lead domestic and international sales efforts, driving both B2B and B2C growth in visitor volume and spend across leisure and business segments.

• Curate and scale a dynamic year-round event calendar aimed at establishing the location as a premier event destination across multiple audience segments.

• Foster strategic alliances, partnerships, and sponsorships to amplify the destination’s reach and revenue potential.

Job Requirements

• Degree in Business, Marketing, Event Management, Real Estate, Urban Development, or a relevant field.

• Proven 15 years of track record in business development, experiential design, placemaking, or immersive technology applications (e.g., AR/VR), including experience managing commercial platforms.

• Strong project management capabilities, with experience in budgeting, scheduling, and performance tracking.

• Demonstrated expertise in stakeholder negotiations, and concept ideation.

• A proactive and resourceful individual who takes initiative

• Exceptional organizational and communication skills.

• Comfortable and capable of excelling in a fast-moving, dynamic environment.

Office Location: West Singapore

Interested candidates kindly forward your CV to [e-mail] (Kevin Lee Wen Jieh, Reg No: R22104960) or [e-mail] (Tan Kok Pin, Reg No: R1106634). Feel free to forward this great opportunity to someone who would be a great fit for this role.

All information will be kept strictly confidential. We regret to inform that only successful applicants will be contacted.

PeopleSearch Pte Ltd

EA License No: 16S8057