Associate, Content (1 Year Contract)

NTUC Health Co-operative Ltd; Singapore; On-site; USD 40,000 - 80,000; Full time

Job summary

An innovative organization is looking for a passionate Content Creator to enhance brand awareness and engagement through compelling storytelling. In this dynamic role, you will develop and implement a comprehensive content strategy, ensuring consistency across all communication channels. Your expertise in SEO and analytics will help optimize content performance and drive conversions. Join a team dedicated to making a difference in the lives of seniors and caregivers, where your creativity and project management skills will be valued in a fast-paced environment. If you have a strong portfolio and a drive for impactful content, this opportunity is perfect for you!

Qualifications

• 2+ years of experience in content management with a strong portfolio.
• Familiarity with SEO best practices and digital content creation.

Responsibilities

• Develop and execute a content plan aligned with organizational objectives.
• Create engaging content for various platforms including social media and email.

Skills

Content Creation

SEO Optimization

Project Management

Writing and Editing

Content Strategy Development

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Bachelor's degree in Journalism

Tools

Google Analytics

SEMrush

Content Management Systems (CMS)

Job description

We are seeking a talented Content Creator to join the Corporate Communications and Branding team. You will be responsible for developing, implementing our content strategy to drive engagement, brand awareness, and ultimately, conversions. The ideal candidate will have a passion for storytelling, excellent writing skills, and experience in content creation across various platforms.

Responsibilities:

• Develop and execute a comprehensive content plan aligned with organisation objectives and target audience.
• Create engaging and relevant content for our website, blog, social media channels, email campaigns, and other key communication materials.
• Maintain brand voice and consistency across all content touchpoints.
• Conduct keyword research and optimise content for SEO to improve organic search rankings and website traffic.
• Monitor content performance using analytics tools and adjust strategies as needed to achieve KPIs.
• Stay up-to-date with industry trends and best practices in content marketing to continuously improve content effectiveness.

Qualifications

You should have:

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• At least 2 years of proven experience as a Content Manager or in a similar role, with a strong portfolio of published work.
• Excellent writing and editing skills, with a keen eye for detail
• Demonstrated experience in content creation for digital platforms, including web, social media, and email.
• Familiarity with SEO best practices and content management systems (CMS)
• Strong project management skills, with the ability to multitask and prioritise in a fast-paced environment.
• A team-oriented mindset and strong conceptual thinking skills.
• Passion to make a difference in the lives of seniors and caregivers
• Experience with content marketing tools and analytics platforms (e.g., Google Analytics, SEMrush)
• Experience with media relations is a plus.