Influencer Marketing Manager (KOL, Web3)

DCS CARD CENTRE PTE. LTD.; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A fast-growing Web3 payment company is seeking a KOL Manager to enhance brand awareness and user engagement through influencer partnerships. The role involves recruiting influencers, managing relationships, and coordinating campaigns to ensure alignment with marketing strategies. Join an ambitious team focused on building innovative blockchain solutions in a dynamic startup environment.

Benefits

Competitive compensation + crypto incentives

Flat, fast, and flexible startup culture

Work with top talent and global partners in Web3

Qualifications

• 1+ year experience in influencer/KOL/community marketing (crypto/Web3 preferred).
• Active social media user with strong platform knowledge.
• Self-starter with the ability to drive results in a fast-paced environment.

Responsibilities

• Identify and recruit crypto and fintech influencers.
• Build and manage long-term relationships with KOLs.
• Monitor campaign performance and optimize based on key metrics.

Skills

Communication

Negotiation

Social Media Management

Influencer Marketing

Job description

About Us

We’re a fast-growing Web3 payment company building the next generation of crypto wallets and payment solutions. Our mission is to make digital asset payments seamless, secure, and globally accessible.

What You’ll Do

As a KOL Manager, you’ll play a key role in growing our brand awareness and user base by identifying, managing, and activating influencer partnerships across key social channels.

Key Responsibilities:

• Identify and recruit crypto and fintech influencers (Twitter, YouTube, TikTok, etc.)
• Build and manage long-term relationships with KOLs and content creators
• Coordinate content planning and campaign execution with influencers
• Monitor campaign performance and optimize based on key metrics
• Work closely with Marketing, Product, and Community teams to align messaging
• Track market trends and competitor campaigns to stay ahead

What We’re Looking For

• 1+ year experience in influencer/KOL/community marketing (crypto/Web3 preferred)
• Active social media user or micro-KOL with strong platform knowledge (Twitter, TikTok, Telegram, etc.)
• Excellent communication and negotiation skills
• Self-starter with the ability to execute and drive results in a fast-paced environment
• Strong passion for Web3, crypto, and the creator economy

Nice to Have

• Experience working with global KOLs across different regions
• Familiarity with campaign tools, CRM, and analytics platforms
• Chinese language skills for Greater China markets (optional but a plus)

Why Join Us?

• Be part of an ambitious team building real-world blockchain solutions
• Flat, fast, and flexible startup culture
• Competitive compensation + crypto incentives
• Work with top talent and global partners in Web3