E-commerce & Live Operation Specialist

ULIAO PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

A leading e-commerce company in Singapore is seeking an experienced E-commerce Manager to oversee operations across multiple platforms. Responsibilities include managing product listings, optimizing ad spend, and engaging with influencers. The ideal candidate has over 4 years of experience in e-commerce, strong analytical skills, and is fluent in English and conversational Mandarin. This role offers opportunities for engagement in a dynamic environment.

Qualifications

• 4+ years of experience in e-commerce, preferably in retail or consumer goods.
• Proficiency in e-commerce tools, Google Analytics, and digital marketing platforms.
• Fluency in English and conversational Mandarin required.

Responsibilities

• Oversee daily operations on Shopify, Lazada, Shopee, and other marketplaces.
• Manage and facilitate live-stream sessions to boost engagement.
• Collaborate with customer service teams to handle inquiries and returns.

Skills

E-commerce management

Data analysis

Digital marketing

Customer service

Influencer engagement

Education

Bachelor’s Degree in Marketing, Business, E-Commerce, or a related field

Tools

Shopify

Google Analytics

CRM systems

SEO tools

Job description

Location: West

Industry: Beauty & Wellness (E-commerce)

Employment Type: Full-Time (5 days)

What You'll Need to Do:

1. E-Commerce & Platform Management

• Oversee daily operations on Shopify, Lazada, Shopee, TikTok, and other marketplaces.

• Develop and execute e-commerce strategies to boost sales and enhance brand visibility.

• Plan and optimize ad spend to maximize ROI and revenue growth.

• Track and analyze key performance metrics (sales, ROAS, CTR, conversion rates).

2. Product Listings & Merchandising

• Upload, optimize, and manage product listings with SEO-friendly descriptions and accurate specifications.

• Plan promotional campaigns, product bundling, and category merchandising to drive conversions.

• Conduct A/B testing and use data-driven insights to enhance product performance.

3. Live Stream Operation

• Set up and check equipment to ensure smooth live sessions.

• Manage and facilitate live-stream sessions to boost engagement and conversions.

• Run ads and promotions during live streams to attract more viewers.

• Troubleshoot technical issues quickly to keep the stream running smoothly.

• Engage with customers in real-time and work with the live host to answer questions in the comment section.

4. Influencer Collaboration & Management

• Use affiliate tools to search for and engage with affiliate creators to promote our brands and products.

• Assist in setting performance goals and target plans for influencers conducting live sessions.

• Monitor and evaluate influencer campaigns, tracking key metrics such as engagement, conversions, and sales impact.

5. Customer Service & Inventory Coordination

• Collaborate with customer service teams to handle inquiries, complaints, and returns.

• Work with logistics and inventory teams to manage stock levels and ensure timely order fulfillment.

Qualifications

• Bachelor’s Degree in Marketing, Business, E-Commerce, or a related field.

• 4+ years of experience in e-commerce, preferably in retail or consumer goods.

• Proficiency in e-commerce tools, CRM systems, Google Analytics, and digital marketing platforms (SEO, SEM, Google Ads, Facebook, Instagram, TikTok).

• Strong ability to analyze data and make data-driven decisions.

• Result-driven, able to work in fast-paced environments and meet tight deadlines.

• Tech-savvy and multitasking skills to juggle multiple e-commerce operations seamlessly.

• Fluency in English and conversational Mandarin is required to effectively communicate with Mandarin-speaking clients.

• Experience managing regional or international e-commerce markets (Singapore, Malaysia, Indonesia) is a plus.

Join Us!

Leading the way in E-commerce Beauty & Wellness

Established in Singapore in 2020, AI&MI Group is a beauty and wellness company offering nutritional food supplements and skincare products.

With brands such as IEM skincare, ZIEHA nutritious food, OEBAI beauty and fashion, and LABIG beauty cosmetics, the AI&MI Group strives for absolute quality and positions itself at the premium tier. It aims to be the world\'s most prestigious beauty and wellness (anti-aging) group.

At present, AI&MI Group operates subsidiaries in China, Malaysia, Singapore, Hong Kong, Canada, and the United States, with "IEM" being one of the world\'s leading luxury skincare brands.