Director of Strategic Communications & Brand

NYP International; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

NYP International is seeking a senior communications leader to define and drive strategy across corporate communications, media relations, content, brand and marketing communications. You will provide strategic counsel to senior management, align narratives with institutional priorities and guide cross‑functional teams and partners.

You will lead portfolios across government, industry and media relationships, build organizational capabilities, and oversee agencies, budgets and resources to

Qualifications

• Experience leading strategic communications initiatives across corporate, media relations and brand.
• Proven ability to advise senior management and align narratives with institutional priorities.
• Ability to lead teams, manage budgets, and oversee agencies and vendors.

Responsibilities

• Shape NYP's communications strategy to support institutional priorities.
• Strengthen NYP's brand and ensure consistent narratives across platforms.
• Provide strategic counsel on communications, brand, and reputation.
• Lead media relations, crisis communications and stakeholder engagements.
• Oversee content and marketing campaigns across owned/earned/paid channels.
• Drive insights and innovations in communications capabilities and processes.

Skills

Strategic communications

Media relations

Brand management

Content marketing

Stakeholder engagement

Leadership

Education

Qualifications in Communications/Journaling/Public Relations/Marketing

Job description

NYP International is seeking a senior communications leader to define and drive strategy across corporate communications, media relations, content, brand and marketing communications. You will provide strategic counsel to senior management, align narratives with institutional priorities and guide cross‑functional teams and partners.

You will lead portfolios across government, industry and media relationships, build organizational capabilities, and oversee agencies, budgets and resources to