Director, Marketing (Singapore & Malaysia)

Sephora Asia Pte Ltd; Singapore; Sur place; SGD 180 000 - 260 000; Plein temps

Résumé du poste

Sephora SEA is seeking a Director of Marketing for Singapore & Malaysia to lead the end-to-end marketing strategy across brand, commercial, loyalty and omni-channel activities. You will translate regional strategy into strong local execution while maintaining consistent brand expression and measurable impact.

You will spearhead data-driven campaigns, collaborate with cross-functional teams, and drive growth across physical stores and online platforms in a multi-market environment.

Qualifications

• Extensive senior marketing leadership experience in retail, beauty, or consumer brands.
• End-to-end marketing expertise across brand, commercial, loyalty and omni-channel.
• Strategic, data-driven thinking with strong collaboration across matrix organizations.

Responsabilités

• Define and deliver end-to-end marketing strategy to drive brand equity, engagement, and growth across Singapore & Malaysia.
• Lead brand, commercial, loyalty and omni-channel marketing to ensure local execution aligns with regional strategy.
• Drive traffic, conversion and sales through integrated campaigns across stores, digital, and e-commerce.
• Support CRM and loyalty initiatives to grow customer lifetime value and engagement.

Connaissances

Senior leadership

Omni-channel marketing

Data-driven

People leadership

Description du poste

At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.

Sephora SEA’s omni channel business spans over 8countries (Australia, New Zealand, Indonesia, Singapore, Malaysia, Thailand, the Philippines and India) with 100+ stores and boasts some global flagships such as ION and Raffles City in Singapore, F88 in Kuala Lumpur and Pitt Street in Sydney. Sephora SEA is experiencing rapid growth in the region with new store openings and business channels (i.e., Click and collect and marketplace).

Director, Marketing, Singapore & Malaysia (SGMY)

The Marketing Director is responsible for defining and delivering the end-to-end marketing strategy to drive brand equity, customer engagement, and commercial growth across both markets.

This role leads the marketing agenda across brand, commercial, Loyalty and omni-channel marketing, translating regional strategy into strong local execution while ensuring consistent brand expression and measurable business impact.

You will shine here if you enjoy…

• Driving execution excellence in a fast-paced, consumer-centric business
• Leading teams through growth, change, and transformation
• Combining creativity with strong commercial and analytical thinking

Steering Strategic Leadership & Brand Building

• Activating the SGMY marketing strategy aligned with Sephora SEA and global brand direction
• Strengthen Sephora’s brand positioning and customer relevance across both mature and growth markets
• Ensure consistent brand storytelling across all consumer touchpoints

Driving Commercial &Omni-Channel Marketing

• Drive traffic, conversion, and sales through integrated marketing campaigns across stores, digital, and e-commerce
• Partner closely with Commercial, Digital, Retail, and Merchandising teams to support business priorities and trading moments
• Leverage data and insights to optimise campaign performance and ROI

Supporting CRM,Loyalty Marketing & Customer Engagement

• Support regional CRM and loyalty strategies to grow customer lifetime value, retention, and engagement
• Leveraging central CRM reporting to drive personalized communication and seamless customer journeys through customer insights and analytics.

People Leadership & Capability Building

• Lead, coach, and develop a high-performing marketing leadership team across SGMY
• Foster a culture of collaboration, accountability, and continuous improvement
• Build future-ready marketing capabilities in line with business growth that allows for sustainable scalability

Champion Stakeholder Management& Governance

• Act as a key marketing partner to SGMY leadership and regional stakeholders
• Effectively operate & drive meaningful collaborations within a matrix organization, balancing local market needs with regional priorities
• Ensure strong planning, execution discipline, and budget management

We would love to hear from you if you are/have…

• Have extensive senior marketing leadership experience in retail, beauty, FMCG, or consumer brands
• End to end marketing expertise, brings creative out-of-box thinking
• Bring strong omni-channel and commercial marketing expertise
• Are a confident people leader with experience building and leading high-performing teams
• Are strategic, data-driven, and solution oriented
• Thrive in complex, multi-market and matrix environments
• Passionate about beauty retail

Here, you will find:

Community, in which authenticity is embraced, and the strength of our differences fuels our collective spirit

Culture of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead

Work that brings fulfilment, from delighting clients every day, to inspiring our industry at large, every action makes a difference

It is in the Sephora DNA to champion a world of inspiration and inclusion where everyone can celebrate their beauty. You can be yourself, because you are what sets us apart. Join us and belong to something beautiful.

Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.