Digital & Social Marketing Lead: Campaigns & Content

School Of Robotics (SOR) Pte. Ltd.; Singapore; Sur place; SGD 39 000 - 61 000; Plein temps

Résumé du poste

School Of Robotics (SOR) Pte. Ltd. is seeking a versatile Marketing Specialist to manage social media content, campaigns, and digital ads. You will create multimedia materials, update websites, and coordinate influencer outreach for programs and events.

The role includes video production for testimonials and course highlights, plus ensuring SEO-optimised content aligns with current offerings. Strong coordination and PR support skills are essential.

Qualifications

• Experience managing content across social media platforms and campaigns.
• Proficient with Google Ads and Meta Ads setup and optimization.
• Ability to create marketing materials and multimedia content.
• Experience updating websites and writing SEO-optimised copy.
• Experience liaising with influencers and local KOLs.
• Photography/videography skills for event coverage.
• Strong coordination and administrative support abilities.

Responsabilités

• Create, schedule, and manage engaging content across social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, Rednote 小红书)
• Assist in brainstorming and executing end-to-end social media campaigns, while monitoring performance and reporting on key metrics
• Support the setup, tracking, and optimization of Google Ads and Meta Ads campaigns
• Monitor key campaign metrics and contribute to performance reports
• Develop marketing materials such as brochures, flyers, certificates, social media graphics, and event banners
• Assist in planning and producing video content for student testimonials, course highlights, and event recaps
• Regularly update website content to ensure accuracy and alignment with current programs and events
• Write and update SEO-optimised website content to improve search visibility and support marketing goals
• Research and reach out to relevant influencers, parent bloggers, and local KOLs to promote programs
• Support event coverage through photography and videography, ensuring high-quality visual content for social media, website, and promotional materials

Connaissances

Social media management

Content creation

Digital advertising

SEO content writing

Video production

Graphic design

Event coverage

Influencer outreach

Public relations support

Website updates

Outils

Google Ads

Meta Ads

Description du poste

School Of Robotics (SOR) Pte. Ltd. is seeking a versatile Marketing Specialist to manage social media content, campaigns, and digital ads. You will create multimedia materials, update websites, and coordinate influencer outreach for programs and events.

The role includes video production for testimonials and course highlights, plus ensuring SEO-optimised content aligns with current offerings. Strong coordination and PR support skills are essential.