Digital Marketing Manager - Digital Transformation

FedEx; Singapore; Hybrid; USD 60,000 - 100,000; Full time

Job summary

An established industry player seeks a dynamic marketing leader to drive digital transformation and enhance customer experiences. In this role, you will lead a talented team, collaborating with global software development teams to innovate and improve key business KPIs. You will leverage your analytical expertise and understanding of customer needs to implement cutting-edge digital solutions. This is an exciting opportunity to make a significant impact in a forward-thinking environment that values growth, innovation, and teamwork. If you're ready to take ownership of your career and thrive in a diverse and inclusive workplace, this role is for you.

Benefits

Contractual Bonus

Tuition Assistance

24/7 Learning Platform Access

Work-Life Balance Programs

Health & Wellness Programs

Employee Discounts

Recognition Programs

Qualifications

• 5-7+ years of experience in marketing management.
• Strong understanding of software development lifecycle.
• Proven experience with customer-facing technology solutions.

Responsibilities

• Manage a marketing team overseeing digital capabilities.
• Collaborate with IT teams to enhance digital capabilities.
• Continuously improve the digital customer experience.

Skills

Marketing Management

Digital Transformation

Software Deployment

Customer Experience

Analytical Expertise

Education

Bachelor's degree in Marketing

Tools

Software Development Lifecycle (SDLC)

Analytics Tools

Job description

Who we are

At FedEx, moving the world doesn’t only mean delivering for our customers around the globe. Moving the world is also about creating what’s next. We are Team FedEx and we are 500,000+ people strong around the world. The work we all do comes down to one purpose: to provide our customers with outstanding experiences as we connect the world to what’s next.

This isn’t a place to get just a job. Here, you get a career for life. It’s a place to enjoy constant change, growth, and progress in your career. Our willingness to innovate and transform is what keeps us at the forefront of our industry. With curiosity, inventiveness, and entrepreneurial spirit, we keep finding new and better ways to deliver results – for our customers, for our people and for the planet.

Here, you will have the flexibility and empowerment to reimagine the new, spread your wings and see your impact. By doing so, we are motivated to be better together. And together, we will continue to drive and deliver excellence.

Our Values

We take pride in being a people-first company, where our employees feel safe, valued and respected. Our culture values empower us to deliver great results.

With one FedEx culture, we:

Take care of each other | Commit to do good | Own outstanding | Drive business results | Create what’s next

Awards

• FedEx has consistently ranked among the top 20 in the “World’s Most Admired Companies” report, published in FORTUNE magazine, since 2001
• Ethisphere named FedEx as one of World’s Most Ethical Companies in 2023

What you will do

This position reports to the Director of Marketing and involves leading a team of marketing professionals responsible for managing digital capabilities across the customer journey. You will oversee requirement gathering, software releases, and production support, collaborating with global development teams to drive software development. You will stay informed on the latest global and local digital trends, identifying and championing relevant innovations to enhance customer experience while improving key business KPIs such as NPS, revenue, and expenses. This role requires a strong understanding of customer needs, competitive offerings, and technology trends, along with analytical expertise.

• Manage a marketing team overseeing digital capabilities, from requirements gathering to deployment and production support, in partnership with global software development teams.
• Collaborate with IT teams to enhance customer-facing digital capabilities.
• Stay up-to-date with global and local digital trends to drive innovation for APAC business units.
• Continuously improve the digital customer experience, positively impacting both revenue and expenses.
• Develop insights into customer expectations, competitive offerings, and leverage analytics (digital and business domains).
• Work closely with customer-facing teams, back-office teams, local APAC teams, and global stakeholders.

You will be a great fit if you

• Have a Bachelor’s degree or equivalent in marketing or related field.
• 5–7+ years of experience in marketing management, with proven success in market development, digital transformation, software deployment, or customer-facing technology solutions.
• Strong understanding of the software development lifecycle (SDLC), ideally with hands-on experience in application development, deployment, or management.
• Proven experience with technology solutions that support customer transactions, particularly in logistics, supply chain, or related industries.
• Ability to identify and evaluate local technology trends and translate them into practical digital initiatives.
• Deep understanding of developing and deploying digital solutions in an enterprise environment.

What you can expect

• Attractive remuneration package including Contractual Bonus and Tuition Assistance.
• Spread your wings and take ownership of your career with opportunities to advance through internal promotions, job rotations, training and leadership programs and cross-functional projects
• Complimentary 24/7 access to our learning platforms to support you in becoming who you want to be
• Work-life balance programs including hybrid work arrangement: WFH (work from home) and office
• Health & wellness, employee assistance, and rewards and recognition programs
• Special employee discounts on shipping, travel, and more

Our Commitment to Equal Opportunities

Our greatest asset at FedEx is our people. We are committed to building a diverse, equitable and inclusive workforce, and offer equal opportunities, fairness and respect to all regardless of who you are. We encourage you to apply even if you feel your experience does not align with all the aspects in the job description as you could be exactly who we need for this or another opportunity.

We do not tolerate discrimination or harassment based on race, color, ethnicity, national origin, religion, sex, age, genetic information, citizenship, disability, marital status, pregnancy, sexual orientation, gender identity, gender expression, veteran status or any other characteristic protected under national, state or local laws. We will reasonably accommodate team members and third parties with physical and mental disabilities.

Interested to join Team FedEx?

Everyone at FedEx has a part to play. It’s about coming up with smart solutions, remaining resilient in the face of setbacks, and going above and beyond to get the job done. And whether you’re a business leader or delivery driver, you’ll be empowered to take responsibility and overcome each challenge in your own way.

If this role and working environment sound like a place you can thrive in, apply today and let’s create what’s next together.