Digital Marketing Executive / Digital Marketing Manager (based on experience)

Private Advertiser; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A dynamic marketing agency is looking for a Digital Marketing Officer/Manager in Singapore. You will be responsible for developing and executing digital marketing strategies that drive brand awareness and customer engagement. Ideal candidates should have 2–4 years of experience, strong skills in social media platforms and Google Ads, and the ability to create impactful content. A collaborative work environment and opportunities for professional growth are offered.

Benefits

Competitive salary based on experience

Annual performance bonuses or incentives

Flexible working hours and remote work options

Opportunities for professional growth and training

A collaborative and supportive work environment

Qualifications

• 2–4 years of experience in digital marketing or a similar role.
• Ability to multitask and manage multiple projects under tight deadlines.

Responsibilities

• Develop and implement digital marketing strategies aligned with company goals.
• Optimize website content for search engines and user experience.
• Plan, create and publish engaging content across social media platforms.
• Create and automate email marketing campaigns for promotions.

Skills

Social media platforms (Instagram, Facebook, TikTok, RedNote, Lemon8)

Google Ads

Meta Ads (Facebook/Instagram)

Email marketing platforms (Mailchimp)

Data interpretation from Google Analytics

Strong analytical skills

Attention to detail

Written and verbal communication skills

Education

Degree / Diploma in Marketing, Digital Media, Business, or related field

Tools

HTML

CSS

Canva

Adobe Creative Suite

Job description

Position Title

Digital Marketing Officer / Digital Marketing Manager (based on experience)

Job Summary

We are seeking a highly motivated and skilled Digital Marketing Executive / Manager to plan, develop, and execute digital marketing strategies across multiple channels. This role will be responsible for driving brand awareness, increasing web traffic, generating leads, and improving customer engagement through email marketing, content creation, and social media marketing campaigns.

Key Responsibilities

• Strategy & Campaigns

• Develop and implement digital marketing strategies aligned with company goals.

• Work with external agencies to optimize campaigns across Google Ads, Meta (Facebook/Instagram), etc.

• Define campaign goals, budgets, target audiences, and KPIs.

• SEO & Website Management

• Optimize website content for search engines and user experience.

• Collaborate with web developers to enhance website functionality and performance.

• Content & Social Media

• Plan, create and publish engaging content across social media platforms, WhatsApp and email channels.

• Manage the company’s social media profiles and grow follower engagement.

• Email Marketing & Automation

• Build and segment email lists.

• Create and automate email marketing campaigns for promotions, newsletters, and customer journeys.

• Analytics & Reporting

• Analyze data to derive actionable insights and improve campaign effectiveness.

Requirements & Qualifications

• Degree / Diploma in Marketing, Digital Media, Business, or related field.

• 2–4 years of experience in digital marketing or a similar role.

• Strong knowledge of:

• - Social media platforms (Instagram, Facebook, TikTok, RedNote, Lemon8)

• - Google Ads, Meta Ads (Facebook/Instagram)

• - Knowledge on SEO / SEM is an advantage

• - Email marketing platforms (Mailchimp, etc.)

• - able to interpret data from Google Analytics

• Excellent written and verbal communication skills.

• Strong analytical skills and attention to detail.

• Ability to multitask and manage multiple projects under tight deadlines.

Preferred Qualifications

• Certifications in Google Ads, Meta.

• Basic understanding of HTML, CSS, or graphic design tools (e.g., Canva, Adobe Creative Suite).

What We Offer

• Competitive salary based on experience

• Annual performance bonuses or incentives

• Flexible working hours and remote work options

• Opportunities for professional growth and training

• A collaborative and supportive work environment