Digital Marketing Executive (Automotive)

Responsibilities:

• Assist in developing and executing marketing strategies and campaigns to drive brand awareness and lead generation.

• Manage digital marketing activities, including social media, SEO/SEM, email marketing, and paid ads.

• Coordinate content creation for promotional materials, social media, newsletters, and websites.

• Analyze and report on the effectiveness of marketing campaigns, using data to optimize strategies.

• Support the planning and execution of events, exhibitions, and product launches.

• Collaborate with internal teams and external agencies to ensure consistent brand messaging.

• Monitor market trends and competitor activities to identify new marketing opportunities.

• Manage marketing budgets and ensure campaigns are delivered on time and within budget.

Requirements:

• Bachelor's degree in Marketing, Business, Communications, or a related field.

• 1-3 years of experience in marketing or related roles (experience in the automotive industry is a plus).

• Good knowledge of Microsoft Office applications (i.e., MS PowerPoint).

• Proficiency in SEO/SEM strategies and tools (e.g., Google Ads, Google Analytics).

• Experience managing social media platforms (e.g., Facebook, Instagram, LinkedIn).

• Understanding of email marketing platforms (e.g., Mailchimp, Salesforce) and CRM systems.

• Ability to analyze campaign performance using Google Analytics, Meta Business Suite, or similar platforms.

• Understanding of KPIs and ROI tracking to optimize marketing strategies.

• Familiarity with A/B testing and performance optimization techniques.

• Experience in planning and executing marketing campaigns and events (e.g., product launches, exhibitions).

• Strong organizational skills to manage timelines, budgets, and vendor coordination.

All successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.

Kindly email your resume in a detailed Word format.

We regret that only shortlisted candidates will be notified.