Digital Marketing Executive

Responsibilities:

• Responsible for day-to-day digital and social media campaign initiatives, including planning, optimising, copywriting and deployment.

• Strong understanding of advertising formats & marketing objectives, and campaign setups on Facebook & Instagram, Google, and LinkedIn.

• Review and report the performance of online marketing campaigns and activities.

• Manage and track approved marketing budget and spending and analyse ROI.

• Responsible for developing and executing online marketing strategies and proposals, including but not limited to emerging digital trends/tools and new technologies.

• Competitor's analysis and planning of new digital and social media marketing strategies & bidding.

• Analysing Google Search Console and proposing changes and fixes to ensure the website is search engine friendly and has no errors.

• Propose the audience segments according to the school's marketing requirements.

• Creating content for weekly email marketing campaigns.

• Regular CRM analysis closely monitors sales performance and works with the sales team to optimise online campaigns.

• Responsible for managing local and international marketing campaigns and lead generation.

• An understanding of Google SEO, search engine algorithms, and ranking methods will be a plus.

Period:

• Permanent

Working Hours:

• Mon to Fri: 8.30am – 5.30pm

Salary:

• Up to $3500 + AWS

Location:

• Queenstown

Requirements:

• Minimum Diploma holder in Marketing/Business Management or relevant field.

• Minimum 1 Year experience.

• Proven working experience in digital and social media marketing.

• Proficient in Google Ads, Facebook Ads, LinkedIn Ads, Google Analytics and Google Search Console analysis and tracking.

• Possess a good attitude and works well with others.

• Experience in the Education industry is an added advantage.

• Software Requirement:

  • Meta Business Suite/Ads Manager.

  • LinkedIn Ads Manager.

  • Google Ads.

  • Google Analytics.

  • Google Search Console.

  • Mailchimp.

Interested applicants, kindly email your detailed resume (MS Word format is preferred): raagini@successhrc.com.sg (Registration No.R23117106). Please ensure that applications sent through email are no bigger than 1Mb.

We thank all applicants for your interest but regret to inform that only shortlisted candidates would be notified.

Success Resource Centre Pte Ltd (EA License Number:04C3201)
160 Robinson Road, #13-07/08/09 SBF Center, Singapore 068914
T: 6337 3183 | W: www.successhrc.com.sg