Digital Marketing Executive

Job Responsibilities

• Brainstorm creative marketing ideas and execute performance-driven campaigns
• Write authentic and persuasive copy in a variety of formats, including ads, video scripts, landing pages, emails, and more
• Produce long-form and short-form video ads, including scriptwriting and creating post-edit briefs
• Create content such as short videos, e-books and infographics to generate leads
• Set up and optimise ad campaigns on Facebook, Google, YouTube, and other online channels
• Analyse campaign numbers and perform rigorous AB testing to maximize return on marketing dollars
• Conduct market research, plan surveys and do Zoom chats to understand the psychology of our customers
• Constantly look out for and explore new marketing trends and platforms

Requirements

• Diploma or Degree holder
• Minimum one year of experience in digital marketing
• [Preferred] Keen interest in financial markets, investing and trading
• Proactivity, keen sense of urgency
• Skillsets: Facebook ads, Google Ads, Hubspot CMS, Email Marketing, Adobe Photoshop/Illustrator, Video editing

Please submit your updated resume in Word format by using the Apply Now Button. We regret that only shortlisted candidates will be notified.