Digital Learning & Info-Systems Specialist

BLENDED CONCEPT PRIVATE LIMITED; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A forward-thinking digital learning organization based in Singapore is seeking a Digital Learning & Systems Specialist to integrate technology and learning innovations. This role involves managing web platforms, CRM integration, and leveraging AI to enhance learning solutions. Ideal candidates will have strong initiative, tech knowledge, and a passion for creative problem-solving. Join a passionate team rethinking how learning works in today’s digital landscape.

Benefits

Flexible working environment

Opportunity to work with cutting-edge technologies

Qualifications

• Experience managing or collaborating on web-based platforms.
• Able to communicate effectively with developers.
• Experience with CRM tools and workflow automation platforms.
• Strong project coordination skills, particularly with remote teams.

Responsibilities

• Support and evolve the company website to enhance user engagement.
• Lead CRM implementation and ensure alignment with marketing needs.
• Oversee marketing tech stack and optimise automated marketing workflows.
• Explore and implement AI tools to enhance learning delivery.

Skills

Web-based platforms management

JavaScript frameworks (React/Next.js)

CRM tools knowledge

Digital analytics familiarity

Organisational and project coordination

Emerging AI tools

Tools

Node.js

AWS

Freshworks

Zapier

GA4

Job description

Job Title: Digital Learning & Systems Specialist

Driving innovation at the intersection of technology, learning, and marketing.

Overview

We are seeking a resourceful and forward-thinking Digital Learning & Systems Specialist to join our team. This role blends three intersecting areas of expertise:

• Business Info-Communications – developing and integrating core digital platforms such as websites and CRM systems;
• Marketing Technology (MarTech) – supporting automated campaigns, analytics, and system-wide connectivity;
• AI-Powered Learning Innovation – leveraging artificial intelligence to create smarter, scalable, and more engaging learning solutions.

This role is ideal for someone who thrives in dynamic environments, takes initiative, and is excited by the challenge of designing seamless digital experiences that fuel both learning outcomes and business growth.

Key Responsibilities

1. Website, Learning Management & Digital Experience Management
   • Support and evolve the company website to meet both marketing and learning experience goals, ensuring it’s scalable, user-friendly, and aligned with our brand.
   • Collaborate with designers and content creators to improve usability, enhance learner/user engagement, and optimise for conversion across key user journeys.
   • Oversee and maintain integrations between the website, CRM, learning management system (LMS), and marketing automation tools to ensure seamless data flow and a consistent user experience.
   • Project manage an overseas IT development team, ensuring timelines, quality standards, and specifications are met for ongoing website and LMS development.
2. CRM and Business Systems
   • Lead and support CRM implementation and integration, ensuring workflows are clearly mapped to operational and marketing needs.
   • Design and document business rules, trigger points, and customer journeys across the CRM, website, and email systems.
   • Monitor and improve CRM usage for lead tracking, learner onboarding, campaign effectiveness, and internal reporting.
3. MarTech Implementation & Automation
   • Oversee the marketing tech stack, including email automation tools, analytics dashboards, lead capture systems, and tracking infrastructure.
   • Build and optimise automated marketing workflows — from awareness to enrolment to re-engagement.
   • Work closely with the marketing team to test tools, analyse campaign performance, and improve funnel effectiveness through data-driven decisions.
4. AI-Driven Learning Innovation
   • Explore and experiment with emerging AI tools (e.g., ChatGPT, Claude, Runway, Synthesia, ElevenLabs, etc.) to enhance content creation, interactivity, and learner personalisation.
   • Prototype AI-enabled learning formats, such as script and storyboarding generators for microlearning and digital courses, conversational AI bots for learner coaching, reflection, and support, and AI-generated video/audio content for scalable delivery across platforms.
   • Apply AI to streamline internal workflows, including automating repetitive admin tasks (e.g., email sequencing, reporting, content tagging), generating first drafts of marketing, reporting, or proposal content, and enhancing productivity across content development and marketing operations.
   • Innovate on system-level learning delivery by integrating AI into adaptive learning paths based on user progress, dynamic content assembly engines, and real-time learner feedback or sentiment tracking tools.
   • Collaborate closely with programme and content developers to embed AI meaningfully across course design, facilitation, and post-training engagement.

You’ll Thrive in This Role If You...

• Have strong initiative and enjoy working independently across multiple domains.
• Can translate user and business needs into tech-enabled solutions.
• Are excited by the creative potential of AI and want to shape the future of learning.
• Are equally comfortable with experimentation and systematisation.
• Enjoy coordinating across teams and managing cross-border vendor relationships.

Required Skills & Experience

• Experience managing or collaborating on web-based platforms using modern JavaScript frameworks (e.g., React/Next.js) and cloud-based backend services.
• Able to communicate effectively with developers working in Node.js and AWS environments. IT Project Management, Designing Customer Journey/Requirement Specifications.
• Experience with CRM tools (e.g., Freshworks or other proposed systems) and workflow automation platforms (e.g., Zapier).
• Familiarity with basic digital analytics (e.g., GA4, Meta Pixel, email open/click reporting).
• Strong organisational and project coordination skills, especially when working with remote or outsourced developers.
• Comfort with emerging AI tools and a willingness to test and learn.

Bonus Points For

• Experience working with LMS platforms or building training delivery infrastructure.
• Familiarity with SCORM, xAPI, or AI integrations into learning platforms.
• Prompt engineering experience or working knowledge of GenAI content pipelines.
• Basic HTML/CSS/JS or no-code development skills.

Why Join Us?

We are an ambitious and human-centred learning organisation. You’ll be part of a passionate team that’s rethinking how people learn, using emerging tech, storytelling, and social impact. If you're curious, creative, and ready to build systems that make learning work better, we’d love to meet you.