Digital Content Creator (Marketing Communications)

Nature's Spa; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

Nature's Spa in Singapore is seeking a driven marketing professional to plan and execute integrated online and offline campaigns, drive brand awareness, and boost sales. You will manage Lazada, Shopee, social media (Facebook, Instagram, TikTok), and digital advertising across Meta, TikTok, and Google to grow traffic and conversions.

You will create compelling content for social channels, e-commerce, website, and events, while overseeing newsletters and customer communications to support

Qualifications

• Bachelor’s degree in Marketing, Mass Communication, Graphic Design or equivalent.
• At least 2 years of digital and social media marketing experience.
• Graphic design knowledge is a plus.
• Experience creating content for Xiaohongshu, TikTok, and Instagram.
• Experience managing e-commerce platforms: Lazada, Shopify, Shopee, TikTok.
• Strong communication, presentation, and result-oriented mindset.
• Excellent copywriting skills and social media savvy.
• Beauty industry experience preferred.
• Innovative and able to conceptualize; able to multi-task in a fast-paced environment.

Responsibilities

• Plan and execute integrated online and offline marketing campaigns to drive brand awareness, engagement, and sales.
• Manage Lazada and Shopee listings, promotions, assets, and sales performance.
• Manage social media platforms including Facebook, Instagram, and TikTok to grow awareness and followers.
• Plan and manage digital advertising campaigns across Meta, TikTok, and Google Ads.
• Develop marketing content for social media, e-commerce, website, and events.
• Manage website, blogs, newsletters, and customer communications to support acquisition and retention.
• Monitor and analyse performance and optimise campaigns for ROAS and growth.

Skills

Digital marketing

Social media marketing

Content creation

Copywriting

Communication skills

Multi-tasking

Graphic design knowledge

Education

Bachelor's degree in Marketing/ Mass Communication/ Graphic Design

Tools

Lazada

Shopee

Shopify

Facebook Ads

Instagram Ads

Google Ads

TikTok

Job description

Job description

• Plan and execute integrated online and offline marketing campaigns to drive brand awareness, customer engagement, and sales.
• Manage Lazada and Shopee, including product listings, monthly promotions, campaign offers, creative assets, and sales performance.
• Manage social media platforms including Facebook, Instagram, and TikTok, with engaging content to grow awareness, followers, and sales.
• Plan and manage digital advertising campaigns across Meta, TikTok, and Google Ads to drive traffic, conversions, and business growth.
• Develop creative content and marketing materials for social media, e-commerce, website, retail promotions, product launches, and events.
• Manage website, blog, e-newsletters, membership programmes, and customer communications to support acquisition and retention.
• Monitor and analyse e-commerce, social media, and advertising performance, and optimise campaigns to improve sales, ROAS, and overall marketing effectiveness.

Requirements

• Candidate must possess at least Bachelor’s degree in Marketing, Mass Communication, Graphic Designer or equivalent.
• At least 2 years of working experience in digital and social media marketing.
• Knowledge in graphic design will be a plus.
• Experience in creating content for Xiaohongshu, TikTok, instagram.
• Experience in managing e-commerce platform, Lazada, Shopify, Shopee, TikTok.
• Possess good communication skills, presentable and result-oriented.
• Strong copywriting skills & social media savvy.
• Preferably with beauty industry experience.
• Innovative and able to conceptualize.
• Able to multi-task in a fast-paced environment.