Digital Commerce Operations Executive

Key Responsibilities:

Marketplace Growth and Strategy

• Working alongside the Marketing Manager, you will develop and execute tailored e-commerce strategies to grow sales, visibility, and market share on each platform.

• Analyse marketplace trends, consumer behaviour, and business performance to identify new growth opportunities.

• Propose tactical promotions, bundling strategies, and campaign mechanics in partnership with internal and external stakeholders.

• Support product assortment planning and manage platform-led growth initiatives.

Content Development and Platform Management

• Serve as the primary point of liaison of marketplace business for internal and external stakeholders.

• Lead daily operations across marketplaces, including content uploads, campaign planning, order fulfilment coordination, and inventory alignment.

• Brief and collaborate with in-house designers to adapt visual and written assets across platforms.

• Assist CRM and automation efforts to enhance post-purchase engagement and customer retention.

Customer Service & Order Coordination

• Monitor and respond to customer enquiries across platforms to ensure timely, brand-aligned support.

• Verify incoming orders and coordinate updates with fulfilment leads for smooth processing.

• Conduct monthly stock-taking, goods receiving, and ensure inventory accuracy between café and e-commerce locations.

Performance Tracking & Analytics

• Establish and track key operational KPIs on a monthly, and quarterly basis.

• Generate and analyse business performance reports to make informed, strategic decisions.

• Provide actionable, data-driven insights and recommendations to drive business improvement and growth.

Requirements

• Good understanding of E-Commerce landscape and best practices

• Preferred diploma and degree in marketing, business management or related.

• At least 2-3 years of E-Commerce experience in a similar role, previous experience in the retail industry would be a plus.

• Experience in growing digital businesses, with a track record of managing, driving online sales growth and expanding e-commerce platforms (e.g. Shopee, Lazada, RedMart etc - experience with TikTok Shop is a plus)

• Meticulous, possess good communication and interpersonal skills, with customer-centric mindset.

• Self-starter, responsible, ability to work independently with minimal supervision

• Collaborative, adaptive, resourceful team player

• Proficiency in Word, Excel, and PowerPoint

What We Offer:

• Fun and collaborative working environment

• Competitive salary

• Opportunities for career growth in a rapidly expanding business

• Exposure to diverse markets and cultures