Design & Marketing Executive

CRESTAR ENTERPRISE PTE. LTD.; Singapore; On-site; SGD 47,000 - 61,000; Full time

Benefits offered by this job

Annual Wage Supplement (13th month)

Training and Career Progression

Company Incentive Trips

Annual Leave and Medical Benefits

Job summary

Crestar Enterprise PTE. LTD. is seeking a Design & Marketing Executive to support design and marketing functions in Singapore.

Responsibilities include graphic design, content creation, marketing materials, and campaign management across digital and offline channels. You will also participate in events and partnerships, business development support, and collaboration with sales to align marketing with commercial priorities.

Qualifications

• Diploma or Professional Qualifications in Graphics Design, or a related field preferred.
• Possess skills in photography and video shooting.
• Working knowledge of design software (e.g. Adobe Suite, Canva, Capcut).
• Familiar with digital marketing tools (e.g. Meta Ads, Google Analytics, Shopify and AI).

Responsibilities

• Conceptualise and develop creative marketing materials (brochures, catalogues, posters, banners, digital ads, social media content, presentations, event materials).
• Apply design principles, branding, layout and typography to produce engaging content.
• Use tools such as Adobe Creative Suite, Canva and CapCut to create/edit materials.
• Ensure marketing materials are accurate and brand-aligned; update company websites regularly.
• Maintain an organised library of brand assets and templates.
• Assist in developing marketing campaign strategies to strengthen brand awareness and generate leads.
• Plan and implement integrated digital and offline campaigns across social media, websites, email and events.
• Manage campaigns from concept to execution, coordinating with teams and partners.
• Track campaign reach, engagement, inquiries, leads and sales conversions; improve future campaigns.
• Monitor campaign expenditure within budgets.
• Plan, coordinate and execute external events, exhibitions, roadshows and product launches.
• Coordinate with vendors to deliver events on time and within budget.
• Build relationships with partners, associations, suppliers and sponsors for co-branding opportunities.
• Support Business Development and Sales with lead handover and follow-up.
• Collaborate with Sales to align marketing with commercial priorities.

Skills

Photography

Video shooting

Education

Diploma in Graphic Design

Tools

Adobe Creative Suite

Canva

CapCut

Job description

At Crestar, we don't just move air - we move ideas. As a leader in ceiling fan innovation and energy-efficient climate solutions, we've been helping homes and businesses stay comfortable, stylish, and sustainable for over 20 years.

The Design & Marketing Executive supports the design and marketing functions. Responsibilities include graphic design, content creation, developing marketing materials, engaging in Public Relations events, managing digital and offline campaigns, and evaluating campaign performance.

Job Scope:

Graphic Design and Content Development

• Conceptualise and develop creative marketing materials, including brochures, product catalogues, posters, banners, digital advertisements, social media content, presentations and event materials.

• Apply knowledge of graphic design principles, branding, layout, typography and visual communication to produce professional and engaging content.

• Use design and content creation tools such as Adobe Creative Suite, Canva and CapCut to create and edit marketing materials.

• Ensure that all marketing materials are accurate, visually consistent and aligned with the company’s brand guidelines, and company websites are updated regularly.

• Maintain an organised library of approved brand assets, product images, templates, photographs and marketing materials.

Campaign Strategy and Implementation

• Assist in developing marketing campaign strategies that strengthen brand awareness, generate leads and support sales priorities.

• Participate in the planning and implementation of integrated digital and offline campaigns across social media, websites, email, advertising, exhibitions and customer events.

• Manage campaigns from concept and content development through execution, coordinating with internal teams, vendors and external partners to ensure timely delivery.

• Track and analyse campaign reach, engagement, inquiries, qualified leads and sales conversions, and use the findings to improve future campaigns.

• Monitor campaign expenditure and deliver activities within approved budgets.

Events and Partnerships

• Participate in the planning, coordination and execution of external events, exhibitions, roadshows, product launches and customer engagement activities, managing logistics, schedules and budgets.

• Coordinate with internal teams, vendors, venues and external partners to ensure events are delivered on time and within budget.

• Build and maintain relationships with business partners, industry associations, suppliers and sponsors to create joint marketing and co-branding opportunities.

• Support Business Development and Sales teams in following up on event leads and partnership opportunities, and maintain accurate records.

• Evaluate event and partnership outcomes, including attendance, leads generated and return on investment, and recommend improvements for future activities.

Business Development and Sales Support

• Support the Business Development and Sales teams in identifying target markets, customer needs and growth opportunities through market and competitor research.

• Liaise and follow up with existing project partners on project milestones, coordinating product deliveries to ensure they arrive on time and in line with project timelines.

• Coordinate the handover of marketing-generated leads to Sales, monitor follow-up progress and maintain accurate records of leads, customer inquiries and business opportunities.

Collaboration with Sales Teams

• Work closely with Sales teams to understand customer requirements, sales priorities, market challenges and upcoming business opportunities.

• Develop targeted campaigns and promotional materials to support product launches, sales initiatives and customer acquisition.

• Gather Sales feedback on lead quality, customer responses, competitor activities and market conditions, and use these insights to improve marketing messages and campaigns.

• Provide customised presentations, product information and customer communication materials, and review their effectiveness to improve Sales support.

• Participate in Sales and Business Development meetings and coordinate across relevant departments to align marketing support with commercial priorities

Requirements:

• Diploma or Professional Qualifications in Graphics Design, or a related field preferred.

• Possess skills in photography and video shooting

• Working knowledge of design software (e.g. Adobe Suite, Canva, Capcut)

• Familiar with digital marketing tools (e.g. Meta Ads, Google Analytics, Shopify and A.I.)

• Excellent written and verbal communication skills, with the ability to present effectively to clients, management, and team members.

• Adaptability to fast-paced and dynamic environments, with a willingness to learn and stay updated on design and market trends, and new technologies.

Employee Benefits

• Annual Wage Supplement (13th month)

• Training and Career Progression Opportunities

• Company Incentive Trips

• Annual Leave and Medical Benefits

Working Location: 1 Tampines North Drive 1, #04-18, T-Space, Singapore 528559

Working Hours: Mondays to Fridays, 8.30am to 5.30pm