Data-Driven Campaign & Marketing Lead (Maternity Cover)

PERSOL SINGAPORE PTE. LTD.

Singapore

On-site

SGD 48,000 - 78,000

Full time

7 days ago

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Benefits offered by this job

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Job summary

PERSOL SINGAPORE PTE. LTD. is seeking a marketing professional to independently plan and execute end-to-end campaigns, including tenant and partner engagement, collateral development, and performance reporting.

You will use data analytics and BI tools to guide campaign planning, coordinate with tenants, agencies, and internal teams for timely delivery, and organize trade events and industry engagements. This maternity-cover role offers Monday to Friday office hours at Changi East with a

Qualifications

Degree in Business or Marketing with 2-3 years of relevant experience in integrated marketing strategy and execution.
Hands-on experience in data analytics and BI tools such as MicroStrategy, Tableau, or Power BI.
Familiarity with WeChat and Xiaohongshu (RED)
Strong project management skills and ability to manage multiple priorities.
Collaborative and results-driven.

Responsibilities

Independently plan and execute end-to-end sales and marketing campaigns, including tenant/partner engagement, collateral development, performance tracking, and reporting.
Use data analytics and BI tools to guide campaign planning and measure results.
Coordinate with tenants, agencies, and internal teams to ensure timely campaign delivery.
Organise trade events, conferences, and industry engagements, including content development, administration, and award submissions.
Support ad hoc projects as required.