Data-Driven B2B Marketing Executive

STAFFLINK SERVICES PRIVATE LIMITED

Singapore

On-site

SGD 60,000 - 90,000

Full time

14 days+

Get more replies from employers

Send a job-specific resume in minutes.

Job summary

STAFFLINK SERVICES PRIVATE LIMITED in Singapore seeks a data analytics-driven Marketing Data Analyst to develop and maintain datasets, analytics, and dashboards to support business strategies and market expansion.

The role involves translating findings into actionable recommendations, leading integrated B2B marketing activities, collaborating with stakeholders, and driving data-driven improvements, with strong Excel and visualization tools.

Qualifications

Bachelor's degree in Business, Marketing, Data Analytics, or related discipline.
4–7 years of experience in data analytics, marketing, or business performance analysis.
Proficient in Excel and data visualization tools (Power BI/Tableau).
Experience building dashboards and analysing business data; Power Automate is a plus.

Responsibilities

Develop, maintain, and analyse sales and marketing datasets to support strategies and expansion.
Create reports and dashboards to monitor sales performance and trends.
Translate data findings into actionable recommendations for sales and marketing.
Lead integrated B2B marketing activities including campaigns, lead generation, and enablement.
Collaborate with stakeholders to define sales priorities and improve marketing effectiveness.
Identify opportunities to optimise processes with data-driven improvements.
Guide and support marketing initiatives to achieve growth objectives.
Ensure data accuracy, consistency, and reporting completeness.
Participate in continuous process improvements and contribute innovative ideas.
Work independently while collaborating across teams in a fast-paced environment.