Customer Insights & Experience Lead

Prudential Assurance Company Singapore; Singapore; On-site; SGD 120,000 - 170,000; Full time

Job summary

Prudential Assurance Company Singapore is seeking a Customer Research and Insights Manager to strengthen the Customer Experience Team. You will lead consumer insights initiatives, embedding research into strategies, segmentation, and programs across marketing, product design, and communications.

Working with cross-functional stakeholders, you will manage qualitative and quantitative studies, prioritise requests, and deliver actionable insights to improve customer experiences and NPS.

Qualifications

• 7–8 years of relevant experience in Customer Insights and/or Market Research.
• Strong project management and coordination across multiple stakeholders.
• Excellent verbal and written communication skills.

Responsibilities

• Driving the Customer Insights practice and embedding research into strategies, segmentation and stakeholder understanding.
• Leading both qualitative and quantitative studies to deepen understanding of customers and prospects.
• Prioritising and managing research requests, delivering insights on time.
• Collaborating with CX, IT, Product, Marketing and external partners to improve experiences.
• Consolidating insights into actionable items, reports and presentations for senior stakeholders.
• Championing the use of customer insights in product and service design.

Skills

Customer Insights

Market Research

Project Management

Stakeholder Management

Education

Bachelor's Degree

Job description

Prudential Assurance Company Singapore is seeking a Customer Research and Insights Manager to strengthen the Customer Experience Team. You will lead consumer insights initiatives, embedding research into strategies, segmentation, and programs across marketing, product design, and communications.

Working with cross-functional stakeholders, you will manage qualitative and quantitative studies, prioritise requests, and deliver actionable insights to improve customer experiences and NPS.