Creative & Digital Designer (Video & Campaigns) | Contract | Bank

Manpower Staffing Services (Singapore) Pte Ltd; Singapore; On-site; SGD 110,000 - 170,000; Full time

Job summary

Manpower Staffing Services (Singapore) Pte Ltd is seeking a senior Creative Marketing lead to head end-to-end multimedia production, campaign development, and content strategy. You will create engaging product stories across digital and traditional channels, guiding teams and vendors to deliver on-brand materials on time.

You will manage video, motion, and graphic assets; craft compelling copy; and leverage insights to optimize performance while staying compliant with branding standards and

Qualifications

• Degree in marketing/communications or related field.
• 6–8 years in creative marketing, digital design or campaigns.
• Proven integrated marketing campaign experience across digital, social, ATL/BTL.
• Strong portfolio of campaigns, digital assets, motion graphics, video.
• Ability to translate insights into creative concepts.
• Strong understanding of customer engagement and campaign performance.
• Advanced skills in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator, InDesign).
• Hands-on video editing, motion graphics, and multimedia production.
• Excellent copywriting and storytelling; simplify complex ideas.
• Experience creating content for digital and social platforms.
• Interest in emerging tech, AI tools, new formats.

Responsibilities

• Lead end-to-end production of multimedia content: videos, explainers, social content, ads, and engagement materials.
• Conceptualize and execute integrated marketing campaigns across ATL, BTL, digital, social, and search.
• Develop concepts, storyboards, scripts, and visual narratives for product benefits and brand messages.
• Produce assets for digital campaigns: banners, social content, landing pages, emails, and OOH.
• Collaborate with Product, Brand, Insights, and Performance Marketing teams on campaigns.
• Translate insights into compelling visual storytelling and creative execution.
• Create content tailored to customer segments to boost engagement and conversions.
• Analyze campaign metrics to optimize creative and performance.
• Ensure outputs comply with branding and regulatory guidelines.
• Maintain asset libraries and templates for efficient execution.
• Write clear, concise copy across channels.
• Stay abreast of trends, formats, and production techniques; explore AI tools.
• Work with internal and external partners to meet timelines and budgets.

Skills

End-to-end production

Campaign management

Creative storytelling

Copywriting

Stakeholder management

Project management

Digital marketing strategy

Content strategy

Education

Bachelor's Degree in Marketing, Communications, Digital Media, Graphic Design, Visual Communications, Multimedia Design, Advertising, or related

Tools

Adobe Creative Suite

Premiere Pro

After Effects

Photoshop

Illustrator

InDesign

Job description

Key Responsibilities

• Lead the end-to-end production of multimedia content, including campaign videos, product explainers, social-first content, digital advertisements, and customer engagement materials.
• Conceptualize and execute integrated marketing campaigns across ATL, BTL, digital, social media, and search-driven platforms.
• Develop creative concepts, storyboards, scripts, and visual narratives that effectively communicate product benefits and brand messages.
• Produce high-quality creative assets for digital marketing campaigns, including banners, display advertisements, social media content, landing page visuals, email creatives, and out-of-home media.
• Collaborate closely with Product, Brand, Customer Insights, and Performance Marketing teams to develop customer-centric campaign strategies.
• Translate customer insights and business objectives into compelling visual storytelling and creative executions.
• Develop content tailored to specific customer segments to improve engagement, relevance, and conversion outcomes.
• Analyze campaign performance metrics and customer engagement data to identify opportunities for creative optimization and continuous improvement.
• Ensure all creative outputs comply with branding standards, marketing guidelines, and regulatory requirements.
• Maintain and enhance creative asset libraries, templates, and design resources to support efficient campaign execution.
• Create clear, concise, and compelling copy for marketing campaigns across multiple channels and touchpoints.
• Stay current with emerging creative technologies, digital marketing trends, content formats, and production techniques to drive innovation.
• Explore and leverage AI-powered creative tools and automation solutions to enhance design efficiency, personalization, and content production capabilities.
• Work effectively with internal stakeholders, external agencies, production partners, and vendors to deliver projects within timelines and budget.

Requirements

• Bachelor's Degree in Marketing, Communications, Digital Media, Graphic Design, Visual Communications, Multimedia Design, Advertising, or a related discipline.
• Minimum 6 to 8 years of experience in creative marketing, digital design, campaign development, video production, or multimedia content creation.
• Proven experience delivering integrated marketing campaigns across digital, social, ATL, and BTL channels.
• Solid portfolio showcasing creative campaign work, digital asset development, motion graphics, and video production projects.
• Demonstrated ability to develop creative concepts from ideation through execution.
• Excellent understanding of customer engagement, digital marketing, content strategy, and campaign performance optimization.
• Advanced proficiency in Adobe Creative Suite, particularly Premiere Pro, After Effects, Photoshop, Illustrator, and InDesign.
• Hands-on experience in video editing, motion graphics, animation, and multimedia content production.
• Good copywriting and storytelling skills with the ability to simplify complex concepts into engaging customer communications.
• Experience creating content optimized for digital and social media platforms.
• Understanding of content discoverability, search-driven content strategies, and evolving digital content trends is good to have.
• Excellent project management and stakeholder management skills, with the ability to manage multiple campaigns concurrently.
• A curious and innovative mindset with a willingness to explore emerging technologies, AI-powered creative tools, and new content formats.