Country Sales Lead (Wholesale and Retail Channel)

Adecco Personnel Pte Ltd.; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

An established industry player in the FMCG/beverage sector is looking for a strategic leader to drive growth in their Wholesale and Retail Channel. This role involves managing key distributor relationships and expanding retail presence while ensuring profitable growth through effective commercial planning and customer engagement. The ideal candidate will have over 8 years of experience in FMCG sales, with strong leadership and negotiation skills. Join a dynamic team where your contributions will significantly impact the business's success and visibility in the market.

Qualifications

• Over 8 years of FMCG sales experience, particularly in channel management.
• Strong leadership and negotiation skills with a proven track record.

Responsibilities

• Lead the development and execution of sales plans across channels.
• Manage relationships with key distributors and retail partners.

Skills

FMCG sales experience

Leadership skills

Negotiation skills

Stakeholder management

Job description

We are seeking a commercially driven and strategic individual to lead and grow the Wholesale and Retail Channel for a well-established international brand in the FMCG/beverage industry.

This role will focus on managing key distributor relationships, expanding presence across retail channels, and driving profitable growth through commercial planning, customer engagement, and team leadership.

Key Responsibilities:

• Lead strategic development and execution of sales plans across wholesale and retail channels.
• Manage and grow relationships with key distributors and retail partners, including supermarkets, convenience stores, and specialty retailers.
• Oversee sales and promotional planning to increase distribution, rotation, and brand visibility in-store.
• Collaborate cross-functionally with marketing, finance, and operations to align on business goals and execution.
• Coach and manage a small commercial team, driving performance and operational excellence.
• Monitor competitor activity, pricing trends, and customer insights to inform strategy.
• Lead negotiations, trade terms discussions, and the execution of joint business plans with key accounts.

Requirements:

• More than 8 years of experience in FMCG sales with strong exposure to wholesale and retail channel management.
• Proven track record managing distributor networks and modern retail accounts (e.g., supermarkets, convenience chains, specialty stores).
• Excellent leadership, negotiation, and stakeholder management skills.

Next Steps:

• Prepare your updated resume (please include your current salary package with a full breakdown such as base, incentives, annual wage supplement, etc.) and the expected package.
• Apply through this application or send your resume to [e-mail] in MS Word Copy. We'd love to hear from you!
• We regret that only shortlisted candidates will be notified.

Registration No. R22107911