Copywriter (Web3/Digital Assets)

VAST STARS CAPITAL PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A leading financial technology company in Singapore is seeking a talented Copywriter with bilingual skills in Mandarin Chinese and English. The role involves crafting engaging content across multiple platforms while understanding the nuances of digital assets and fintech. Candidates should have 2-4 years of experience in copywriting or marketing communications. This position offers the opportunity to engage diverse audiences and shape the brand voice effectively.

Qualifications

• Native or fluent proficiency in Mandarin Chinese and strong proficiency in English.
• 2-4 years of experience in copywriting, marketing communications, or journalism.
• Ability to simplify complex technical concepts into clear, persuasive copy.

Responsibilities

• Write, edit, and localize copy for websites, landing pages, and product descriptions.
• Translate and adapt English content into Mandarin Chinese accurately.
• Collaborate with teams to develop narratives for global campaigns.
• Support announcements, webinars, and events with tailored bilingual messaging.

Skills

Bilingual proficiency in Mandarin Chinese and English

Content creation and copywriting

Understanding of digital assets and fintech

Familiarity with Chinese social media platforms

Attention to detail

Job description

We are looking for a talented Copywriter with strong bilingual skills in English and Mandarin to craft compelling, accurate, and engaging content for our global audience. You will play a key role in shaping our brand voice across multiple platforms, creating content that resonates with both Western and Chinese-speaking communities.

This role requires someone who understands the fast-evolving landscape of digital assets, fintech, and emerging technology, and can translate complex concepts into clear, persuasive copy.

Key Responsibilities

• Content Creation & Copywriting Write, edit, and localize copy for websites, landing pages, and product descriptions. Draft engaging content for social media (LinkedIn, Twitter/X, Telegram, Discord, WeChat, Weibo). Produce marketing collateral including press releases, newsletters, and campaign taglines. Support content for product guides, research articles, and thought leadership pieces.
• Bilingual Communication Translate and adapt English content into Mandarin Chinese with accuracy and cultural nuance. Localize marketing campaigns for Chinese-speaking markets (Mainland China, Taiwan, Hong Kong, Singapore). Ensure tone of voice and brand messaging remain consistent across both languages.
• Campaign & Brand Support Collaborate with marketing, BD, and design teams to develop narratives for global campaigns. Assist in crafting copy for co-marketing initiatives with ecosystem partners (financial platforms, payment providers, digital product companies). Monitor competitor campaigns and industry trends for inspiration and benchmarking.
• Community Engagement Support announcements, webinars, and events with tailored bilingual messaging. Adapt copy for different cultural contexts to maximize engagement and trust.

Requirements

• Native or fluent proficiency in Mandarin Chinese and strong proficiency in English (both written and verbal).
• 2–4 years of experience in copywriting, marketing communications, or journalism (digital assets/fintech/technology experience strongly preferred).
• Ability to simplify complex technical concepts into clear, persuasive copy.
• Familiarity with Chinese social media platforms (WeChat, Weibo, Little Red Book) and global platforms (Twitter/X, LinkedIn, Telegram).
• Excellent attention to detail, creativity, and storytelling ability.

Nice to Have

• Experience writing for both institutional (B2B) and consumer (B2C) audiences.
• Familiarity with SEO, keyword optimization, and content analytics.
• Understanding of compliance considerations in financial communications.
• A portfolio showcasing bilingual copywriting work (Mandarin + English).