Copywriter

Aureus Group Pte Ltd; Singapore; On-site; USD 40,000 - 80,000; Full time

Job summary

Join a pioneering music education company as a Copywriter, where your creativity will shape the brand's voice and engage audiences. In this dynamic role, you'll collaborate with talented teams to produce compelling content across various platforms, from digital to events. Your expertise in copywriting will be crucial in defining brand guidelines and ensuring all communications resonate with the target audience. This opportunity is perfect for a self-starter who thrives in a fast-paced environment and is eager to make a significant impact in a rapidly growing organization.

Qualifications

• 3-5 years of experience in copywriting, particularly in B2C sectors.
• Strong portfolio showcasing innovative content ideas.

Responsibilities

• Develop and grow the company’s tone of voice.
• Collaborate with the creative team for impactful content.
• Translate product specifications into compelling copy.

Skills

Copywriting

Creative Thinking

Communication Skills

Proofreading

Collaboration

Education

Bachelor's Degree in English

Bachelor's Degree in Communications

Bachelor's Degree in Journalism

Bachelor's Degree in Marketing

Job description

Company Description

Founded in September 2013, the Aureus Group has revolutionised music education in Singapore. As the fastest-growing music school chain, its innovative business model and dedication to transformative musical experiences have earned it significant acclaim, with features in renowned publications like Forbes, Business Times, and Channel News Asia. This success culminated in a fourth place ranking in “Singapore’s Fastest Growing Companies” survey, cementing its position as an industry pioneer.

With a purpose to empower every student through creative arts education, Aureus is shaping a future where every student will develop intellectual, emotional, physical, creativity and spiritual gifts that prepare them to overcome and seize the challenges and opportunities presented in the 21st century and beyond.

Mission of the Position

The mission for this role is primarily to establish Aureus’s tone of voice as well as to oversee and execute on copywriting for all outgoing collaterals.

The Copywriter (Brand & Marketing) will be responsible for defining, gatekeeping and being the first line of defence in how Aureus talks about itself.

The role requires a highly self-motivated individual who can operate in a fast-paced environment, has strong thought leadership, is a problem solver and believes in always chasing opportunities.

Key Responsibilities

1.Copywriting Strategy and Execution:

Develop and grow the company’s tone of voice in line with company growth and business requirements.

Create and communicate brand guidelines

Be responsible for all day-to-day internal and external copywriting and proof reading.

2.Collaboration with Key Stakeholders:

Collaborate with the creative team to produce high impact, attractive and easy to understand content.

Support a full funnel marketing team covering, web, digital, events, roadshows and social media with copywriting.

3.Product Copy Creation:

Translate on paper product specifications and features into elaborate messages and selling points.

Key Criteria/Requirements

1.Education and Experience: Bachelor’s degree in english, communications, journalism, marketing or related fields with at least 3 to 5 years of progressive experience in copywriting, B2C focused, highly creative or story-driven industries welcome.

2.Creativity and Content Creation: Proven ability to think creatively and out of the box, with a strong portfolio showcasing innovative content ideas that drive business outcomes. Experience in both digital and offline asset creation essential.

3.Skills and Attributes: A self-starter with strong attention to detail, capable of thriving in a dynamic, fast-paced environment. Excellent verbal and written communication skills are essential.