Content Strategist

Working Nomads; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A dynamic online company is seeking a Community Engagement Specialist to foster growth in local Reddit communities in Singapore. You will create content strategies, engage with users, and analyze performance metrics to ensure effective local engagement. Ideal candidates are avid Reddit users with a keen understanding of community dynamics and local trends.

Qualifications

• Active contributor on Reddit with expertise in various content formats.
• Strong understanding of community dynamics and engagement strategies.
• Knowledge of local trends and culture in Singapore.

Responsibilities

• Create tailored content strategies for local Reddit communities.
• Engage directly with users to promote organic discussions.
• Analyze content performance to improve engagement.

Skills

Content strategy

Community engagement

Content curation

Data analysis

Local cultural understanding

Job description

Reddit is a community of communities built on shared interests, passion, and trust. It hosts open and authentic conversations across over 100,000 active communities, attracting approximately 101 million daily active visitors. For more information, visit redditinc.com.

You will provide services to foster organic engagement and support the growth of diverse local Reddit communities. Your role includes curating and creating content, driving discussions, and ensuring that trending and valuable content is represented within your market, primarily Thailand and Singapore.

Key Responsibilities:

• Create tailored local content strategies, identifying target subreddits, engagement tactics, and understanding community dynamics.
• Curate and produce compelling content suitable for diverse communities while maintaining authenticity.
• Engage with local Reddit communities by strategically seeding content to promote organic growth and meaningful interactions.
• Stay updated on trending topics, discussions, and emerging trends within your market to ensure they are well-represented on the platform.
• Analyze content performance, providing data-driven insights and recommendations to optimize strategies for greater impact.

What We Expect From You:

• You are a Reddit user and active contributor.
• You have expertise in crafting content that resonates across text, image, and video formats within Reddit communities.
• You possess a deep understanding of Reddit's platform, subreddit dynamics, and community engagement strategies.
• You have a strong understanding of local trends and culture in your market.

Bonus Points:

• Experience with social media or as a successful content creator/curator on TikTok, YouTube, Instagram, or Twitter.
• Experience as a moderator or community owner on Reddit.