Content Creator

WGT Events & HR Group; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

Join a dynamic team at a leading events and HR group in Singapore as a content marketing specialist. In this role, you will create and optimize various multimedia and written content while collaborating with cross-functional teams to enhance brand presence. The ideal candidate possesses a bachelor's degree and proven experience in digital marketing, along with strong communication skills to thrive in a fast-paced environment.

Qualifications

• Proven experience in content creation, copywriting, or digital marketing, preferably in a similar industry or niche.
• Strong writing, editing, and storytelling skills, with a keen eye for detail and creativity.
• Excellent communication skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.

Responsibilities

• Create diverse content formats aligned with brand and SEO strategies.
• Collaborate with marketing team and conduct keyword research.
• Produce multimedia content with consistency in quality.
• Manage content calendars across various platforms.
• Analyze performance metrics and utilize social media tools for engagement.
• Gather insights from stakeholders and maintain open communication.
• Develop and execute content strategies, including calendar planning.
• Conduct content audits and update existing content.
• Ensure compliance with legal requirements and industry guidelines.

Skills

Content creation

Copywriting

Digital marketing

Analytical mindset

Teamwork

Project management

Education

Bachelor's degree in marketing, Communications, Journalism, or related field

Tools

Content management systems (CMS)

Graphic design software

Video editing tools

Social media platforms

Job description

• Create diverse content formats aligned with brand and SEO strategies.
• Collaborate with marketing team and conduct keyword research.
  
• Content Production:
  • Produce multimedia content with consistency in quality.
  • Stay updated with industry trends for effective content creation.
    
• Content Distribution:
  • Manage content calendars across various platforms.
  • Analyze performance metrics and utilize social media tools for engagement.
    
• Collaborate with cross-functional teams for content alignment.
• Gather insights from stakeholders and maintain open communication.
• Develop and execute content strategies, including calendar planning.
• Content Optimization and Maintenance:
  • Conduct content audits and update existing content.
  • Ensure compliance with legal requirements and industry guidelines.
    
• Quickly adapt to project and industry changes.
• Stay flexible in response to feedback and business needs.
  
• Brand Consistency:
  • Maintain brand messaging consistency across all content.
    
• Stay updated on content marketing trends and tools.
• Improve writing skills and remain informed about industry developments.
  

Requirements:

• Bachelors degree in marketing, Communications, Journalism, or related field.
• Proven experience in content creation, copywriting, or digital marketing, preferably in a similar industry or niche.
• Proficiency in content management systems (CMS), graphic design software, video editing tools, and social media platforms will be an advantage.
• Strong writing, editing, and storytelling skills, with a keen eye for detail and creativity.
• Analytical mindset with the ability to interpret data and insights to drive content optimization and decision-making.
• Excellent communication, teamwork, and project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.

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