Category Manager (Vegetables)

FairPrice Group; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

FairPrice Group in Singapore is seeking a commercially driven Category Manager – Vegetables to join our Fresh team. You will own the vegetable category, drive sales, profitability, and supplier performance through strategic sourcing and category execution.

You should have 5–8 years in category management or related fields, with strong negotiation, data analysis and cross‑functional collaboration to optimise assortment, pricing and promotions and ensure fresh, high‑quality produce.

Qualifications

• Bachelor's degree or equivalent in business, supply chain, marketing or related discipline.
• 5–8 years of relevant experience in category management, buying, merchandising, sourcing or procurement.
• Experience in fresh produce, particularly vegetables, is preferred; grocery retail or FMCG backgrounds welcomed.

Responsibilities

• Manage day‑to‑day commercial performance of the assigned vegetable categories: sales, margins, pricing, promotions and inventory.
• Develop and execute category plans to drive sales growth, profitability and market competitiveness.
• Monitor category performance, market trends and customer preferences to identify opportunities for improvement.
• Collaborate with internal stakeholders to optimise assortment, pricing and promotional activities.
• Manage supplier relationships to ensure competitive pricing, quality and reliable supply.
• Negotiate pricing, promotional support and commercial terms with suppliers.
• Identify new sourcing opportunities and products to enhance category competitiveness.
• Work with supply chain and quality teams to address supply, quality and operational issues.
• Support cross‑functional teams to execute category plans and promotions.
• Monitor stock movement, wastage and inventory levels to improve efficiency.
• Support initiatives to improve freshness, quality, presentation and customer experience.
• Identify and implement process improvements to strengthen performance and operations.
• Analyse sales data and market developments to inform commercial decisions.
• Identify opportunities for product innovation, assortment enhancement and cost optimisation.

Skills

Category management

Buying

Merchandising

Sourcing

Negotiation

Analytical skills

Stakeholder management

Pricing knowledge

Inventory management

Education

Bachelor's degree in Business, Supply Chain Management, Marketing or a related discipline

Tools

Excel

ERP system

Job description

We are seeking a commercially driven and hands‑on Category Manager – Vegetables to join our Fresh team.

The successful candidate will be responsible for managing and growing the assigned vegetable portfolio, driving sales, profitability, product quality and competitiveness through effective sourcing, supplier management and category execution.

The ideal candidate will have 5–8 years of relevant experience in category management, buying, merchandising or procurement, preferably within fresh produce, grocery retail or FMCG.

Key Responsibilities

1. Category Management & Commercial Performance

• Manage the day‑to‑day commercial performance of the assigned vegetable categories, including sales, margins, pricing, promotions and inventory.
• Develop and execute category plans to drive sales growth, profitability and market competitiveness.
• Monitor category performance, market trends and customer preferences to identify opportunities for improvement.
• Work closely with internal stakeholders to optimize product assortment, pricing and promotional activities.
• Manage supplier relationships to ensure competitive pricing, consistent product quality and reliable supply.
• Conduct supplier negotiations on pricing, promotional support and commercial terms.
• Identify new sourcing opportunities and products to enhance category competitiveness and differentiation.
• Collaborate with supply chain and quality assurance teams to address supply, quality and operational issues.

3. Category Execution & Operational Excellence

• Work closely with Store Operations and other cross‑functional teams to ensure effective execution of category plans and promotions.
• Monitor product availability, stock movement, wastage and inventory levels to improve category efficiency.
• Support initiatives to enhance product freshness, quality, presentation and customer experience.
• Identify and implement process improvements to strengthen category performance and operational efficiency.

4. Market Insights & Business Improvement

• Analyse sales data, market developments and competitor activities to support commercial decisions.
• Identify opportunities for product innovation, assortment enhancement and cost optimisation.
• Support strategic initiatives under FairPrice's Win in Fresh ambition, including sourcing improvements, market share growth and category differentiation.

Qualifications & Experience

• Bachelor's degree in Business, Supply Chain Management, Marketing or a related discipline.
• 5–8 years of relevant experience in category management, buying, merchandising, sourcing or procurement.
• Experience in fresh produce, particularly vegetables, is preferred. Candidates from grocery retail, FMCG or related industries are also welcome.
• Good commercial acumen with an understanding of sales, margins, pricing and inventory management.
• Strong negotiation and supplier relationship management skills.
• Good analytical skills with the ability to interpret sales data and identify business opportunities.
• Effective communication and stakeholder management skills.
• Proficiency in Microsoft Excel and familiarity with category management or inventory systems would be advantageous.