Category Manager, Beauty, Merchandise Department

MINISO SG PTE. LTD.; Singapore; On-site; SGD 50,000 - 90,000; Full time

Job summary

Join a dynamic and innovative team as a Beauty and Personal Care Category Manager. This role involves strategic planning, product management, and supplier relationship management in a fast-paced environment. You'll analyze market trends, develop marketing strategies, and lead a team to enhance product offerings and drive sales. With a focus on professional growth, you'll enjoy a competitive salary, comprehensive benefits, and opportunities for career development. Embrace a collaborative culture that values creativity and teamwork, where your contributions will shape the future of the beauty category.

Benefits

Medical Insurance

Paid Annual Leave

Sick Leave

Holiday Benefits

Regular Health Check-ups

Performance Bonuses

Career Development Opportunities

Team-building Activities

Qualifications

• Bachelor's degree required; related fields preferred.
• Minimum 2 years in beauty industry, category or product management.

Responsibilities

• Develop long-term strategies and annual plans for beauty category.
• Oversee product management from concept to launch.

Skills

Market Insight

Data Analysis

Negotiation Skills

Project Management

Education

Bachelor's Degree

Tools

Excel

SQL

Job description

Miniso Singapore Beauty Category Manager

As a globally renowned lifestyle product retailer, Miniso operates over 6,400 stores across 111 countries and regions. Upholding the philosophy of "Happy Life," we offer high-quality, stylish, practical, and affordable products. Due to business expansion, Miniso Singapore is now seeking outstanding talent to join our team as the Beauty and Personal Care Category Manager.

Responsibilities

• Category Strategic Planning：Develop long-term development strategies, annual business plans, and quarterly marketing strategies for the beauty and personal care category, aligning with the company's overall strategy and the characteristics of the Singaporean market. Ensure the achievement of sales targets and profit indicators for the category. Analyze market trends, consumer demands, and competitive landscapes to accurately position the category's development direction. Adjust the category structure and product portfolio in a timely manner to enhance market competitiveness and share.

• Product Management：Oversee the planning and product selection of the beauty and personal care product lines, introducing high-quality products that match Miniso's brand positioning and local consumer preferences. Follow the products from concept to launch, controlling key aspects such as product quality, packaging design, and pricing strategies. Regularly evaluate product sales performance, formulate and execute product replacement plans, and optimize inventory management to maintain healthy product turnover and inventory turnover rates.

• Supplier Relationship Management and Expansion：Source, screen, and manage local and international beauty and personal care suppliers, establishing long-term, stable, and mutually beneficial partnerships. Lead supplier negotiations to secure favorable procurement terms, including price, delivery time, and quality assurance. Monitor suppliers' production processes and product deliveries to ensure on-time, high-quality, and sufficient supply. Actively explore new suppliers and cooperation opportunities to introduce innovative products and technologies, enriching the category offerings.

• Marketing and Promotion Planning：Collaborate with the marketing team to develop and execute promotional activities and marketing plans for the beauty and personal care category. Design attractive promotional campaigns based on different seasons, festivals, and hot events to boost product sales and enhance brand awareness. Provide professional product knowledge and market information to support the creation of marketing materials and the implementation of promotional activities.

Analyze the effectiveness of promotional activities, summarize experiences, and provide insights for future optimization.

• Data Analysis and Decision Support：Establish and improve the data analysis system for the beauty and personal care category. Regularly collect, organize, and analyze sales data, market data, and consumer feedback. Leverage data analysis to identify business growth opportunities and potential issues, providing data-driven decision support for category planning, product selection, pricing strategies, and promotional activities. Track the achievement of business goals using data and adjust strategies promptly to ensure the healthy development of the category.

• Team Management and Collaboration：Lead and manage the beauty and personal care category team. Set team work plans and goals, allocate tasks reasonably, conduct regular performance evaluations and feedback to improve the team's overall business capabilities and work efficiency. In cross-departmental collaboration, maintain close communication and cooperation with procurement, operations, finance, marketing, and other departments to ensure smooth information flow and jointly promote the successful development of the beauty and personal care category.

Requirements

• Educational Background：A bachelor's degree or above is required. Degrees in related fields are preferred.

• Work Experience：Minimum 2 years of relevant work experience and beauty industry, with at least 2 years in category management or product management are preferred. Familiarity with the Singaporean beauty and personal care market, understanding of local consumer demands and shopping habits. Candidates with successful track records in category planning, product introduction, and sales growth are preferred.

• Professional Skills：Demonstrate keen market insight and trend analysis ability to accurately grasp market dynamics and changes in consumer demands in the beauty and personal care sector. Proficient in data analysis tools (such as Excel, SQL, etc.) with strong data analysis and interpretation skills to drive business decisions through data. Excellent negotiation skills and supplier management capabilities to effectively maintain and expand supplier resources. Good project management skills to efficiently organize and coordinate cross-departmental projects, ensuring timely delivery.

• Language and Communication Skills：Fluent in English, with excellent written and verbal communication skills, enabling seamless communication with international suppliers and team members. Strong teamwork spirit and communication and coordination abilities to effectively lead the team and collaborate with other departments.

• Other Qualities：Self-motivated, with a high sense of responsibility and professionalism. Ability to work under pressure and adapt to a fast-paced work environment. Strong learning ability and innovative thinking to continuously adapt to market changes and the company's business development needs.

Compensation and Benefits

• Competitive Salary：We offer a competitive salary package within the industry, supplemented by generous performance bonuses and annual bonuses based on individual capabilities and performance.

• Comprehensive Benefits：Enjoy a complete range of benefits, including medical insurance, paid annual leave, sick leave, and holiday benefits. The company also provides regular health check-ups to care for employees' physical and mental well-being.

• Career Development Opportunities：Miniso attaches great importance to employees' career development, providing broad promotion channels and abundant training and learning opportunities. We encourage internal job rotations and cross-departmental development to help employees achieve their career goals.

• Corporate Culture：By joining Miniso, you will become part of a dynamic, innovative, and collaborative team, experiencing our unique " Life is for Fun" corporate culture. The company organizes various team-building activities regularly to create a positive and inspiring work atmosphere.