Category Manager

FairPrice Group; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading retail company in Singapore is seeking a Category Manager responsible for strategic planning and supplier management. The ideal candidate will have a strong background in the FMCG industry with at least 5 years of experience. You will drive growth through data-driven decisions and effective vendor partnerships. Strong negotiation and communication skills are essential for this role, which also involves developing pricing strategies and monitoring category performance.

Qualifications

• Minimum 5 years of relevant experience in the FMCG industry.
• Proven experience managing categories is preferred.
• Excellent interpersonal skills and the ability to collaborate across functions.

Responsibilities

• Develop and implement strategies for assigned categories.
• Source and manage a diverse supplier base.
• Develop pricing strategies based on market trends.

Skills

Data analysis

Negotiation

Communication

Results-oriented

Customer-focused

Education

Degree in Business, Marketing, Supply Chain, or related field

Tools

Microsoft Office

SAP

Job description

The Category Manager is responsible for the strategic planning, sourcing, pricing, and performance management of assigned categories. This role drives growth through data-led decision making, supplier collaboration, promotional planning, and operational execution to deliver sales and profit.

Responsibilities

1. Category Strategy

• Develop and implement end-to-end strategies for assigned categories that align with company objectives and meet evolving shopper needs.
• Conduct regular range reviews to optimise assortment mix, pricing structure, and country-of-origin planning.
• Identify opportunities to drive category growth, improve value perception, and enhance overall shopper satisfaction.

2. Commercial & Supplier Management

• Source and manage a diverse supplier base across local and international markets.
• Lead commercial negotiations to secure competitive costs, ensure supply stability, and explore consignment or exclusive supply models.
• Build strong vendor partnerships to support product innovation, maintain quality assurance, and drive joint marketing efforts.
• Ensure vendor-operated counters comply with internal brand standards, pricing strategy, and assortment guidelines.
• Uphold food safety, responsible sourcing, and sustainability standards across all supplier and product touchpoints.

3. Pricing, Promotions & Profitability

• Develop pricing strategies that balance competitiveness with profitability, based on market trends and internal margin goals.
• Lead the planning and execution of promotional campaigns, seasonal activations, and targeted price events.
• Monitor financial performance including gross profit margins, markdown effectiveness, shrinkage control, and overall counter productivity.

4. Sales & Performance Management

• Track category performance across sales, margin, and inventory metrics; implement timely corrective actions as needed.
• Analyse shopper trends, transactional data, and competitor activity to inform decision-making

5. Cross-Functional Collaboration Partner with Marketing

• Develop effective in-store communication, POSM strategies, and campaign messaging.
• Collaborate with Supply Chain on demand forecasting, stock availability, and shelf-life optimisation.
• Work with Quality Assurance and Food Safety teams to ensure full compliance with internal and regulatory standards

Job Requirements

• Degree or equivalent qualification in Business, Marketing, Supply Chain, or related field.
• Minimum 5 years of relevant experience in the FMCG industry.
• Proven experience managing categories is preferred.
• Highly proficient in data analysis and using data for decision-making.
• Advanced skills in Microsoft Office and SAP systems.
• Strong negotiation and communication skills.
• Meticulous, results-oriented, and highly motivated.
• Customer-focused with a strong sense of accountability and ownership.
• Excellent interpersonal skills and the ability to collaborate across functions.
• Demonstrated creativity and willingness to explore new approaches and initiatives.
• Experience in the retail sector is a plus