Campaign/Creative Strategist

Digital; Singapore; Remote; SGD 60,000 - 80,000; Full time

Job summary

A dynamic marketing agency in Singapore is looking for a Creative Strategist to bridge research and ideas. The role involves audience analysis, crafting campaign narratives, and leading pitches. With 3 to 6 years of experience, applicants should have a portfolio showcasing impactful campaigns. The position is fully remote with a salary range of S$4,000 to S$8,000 per month.

Qualifications

• 3 to 6 years in creative or brand strategy.
• Portfolio of impactful campaigns.
• Comfortable with qualitative research tools.

Responsibilities

• Conduct audience research and present campaign concepts.
• Craft campaign narratives and direct designers.
• Lead pitches and ensure alignment with creative vision.

Skills

Creative strategy

Campaign development

Client presentation

Storytelling

Research analysis

Tools

Figma

Keynote

PowerPoint

Job description

This role bridges research and ideas. You will study audiences, shape campaign concepts, and work with designers and writers to present them. When resources are tight, you can still write the headline or sketch the frame yourself. You will work closely with clients to bring to life what they can see in their mind's eye but cannot describe in words easily.

Consumer & Cultural Insighting

• Blend desk research, social listening, and field interviews to surface human truths
  
  
  

Idea Origination & Packaging

• Craft territories, taglines, and campaign narratives that sing in decks
• Direct designers in visualising mood boards and mock-ups
  
  
  

Pitch Leadership

• Orchestrate AOR-style pitches from POV development to show-flow choreography
• Present concepts with engaging storytelling and structured logic
  
  
  

Creative QA & Iteration

• Ensure executions ladder back to the strategy; jump in with copy or layout tweaks when resources thin
  
  
  

Cross-Functional Alignment

• Translate creative vision into channel-specific briefs for media, content, and dev teams
  
  
  

Requirements

• 3 to 6 years in creative or brand strategy; prior life as copywriter, art director, or planner
• Portfolio of campaigns that moved both hearts and metrics
• Comfortable in Figma/Keynote/PowerPoint and qualitative research tools
• Gravitas in the room - can defend insights and adapt under fire
  
  
  

Benefits


Salary / Location

• S$4,000 to S$8,000 per month
• Fully remote

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  IT Services and IT Consulting

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