Campaign Architect: End-to-End Social Campaigns

Publicis Groupe ANZ; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

AKA Asia (Campaign Manager) in Singapore leads end-to-end social media campaigns across multiple platforms, bridging client management, creative execution, and strategy. The role ensures culturally relevant, social-first storytelling and oversees content, timelines, and budget-conscious delivery.

The position emphasizes strong communication, a proactive point of view on trends, and the ability to guide junior team members in a fast-paced agency environment.

Qualifications

• Proven experience in account management, specifically within social media or digital campaign environments.
• A strong, well-articulated point of view on social media strategy and digital storytelling.
• Deep understanding of platform nuances (TikTok, Instagram, etc.), algorithm shifts, and real-time cultural trends.
• Exceptional client management and communication skills, with the ability to present ideas persuasively.
• Strong project management abilities, capable of balancing creative, content, and client needs simultaneously.
• Growth mindset and willingness to guide junior team members.

Responsibilities

• Lead end-to-end campaign lifecycles with timely, high-quality deliverables.
• Coordinate collaboration between clients and internal teams for creative execution.
• Engage with clients daily, presenting strategic viewpoints and campaign concepts.
• Monitor performance and provide optimization insights to maximize value.
• Develop the team by guiding junior members and fostering strategic thinking.

Skills

Campaign management

Social media strategy

Client management

Project management

Content coordination

Multi-channel campaigns

Trend analysis

Communication skills

Team leadership

Job description

AKA Asia (Campaign Manager) in Singapore leads end-to-end social media campaigns across multiple platforms, bridging client management, creative execution, and strategy. The role ensures culturally relevant, social-first storytelling and oversees content, timelines, and budget-conscious delivery.

The position emphasizes strong communication, a proactive point of view on trends, and the ability to guide junior team members in a fast-paced agency environment.