Business Management Senior Associate (Marketing Projects) - Monee Credit

Monee; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

Monee in Singapore is seeking a Marketing Manager to drive go-to-market for new products and services, focusing on LATAM campaigns while coordinating cross‑functional teams. You’ll plan in‑app marketing, manage budgets, and measure KPIs to optimise growth.

You'll collaborate with Business Development, Operations, BI, Product, and Creative teams to deliver campaigns end-to-end, analyse performance and stay ahead of fintech and e‑commerce trends.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 3+ years of relevant marketing experience, preferably fintech/e‑commerce/digital banking.
• Familiarity with e-commerce platforms and digital user engagement tactics.
• Strong communication, stakeholder management, and project management skills.
• Analytical and structured thinker with strong problem-solving and critical-thinking skills.
• Experience in data analysis, performance tracking, and campaign reporting.
• Results-oriented with hands-on execution.
• Able to adapt to flexible working hours to liaise with local stakeholders.

Responsibilities

• Drive go-to-market efforts for new product and service launches, including planning and execution of in‑app marketing campaigns with a main focus on LATAM region.
• Collaborate with cross-functional stakeholders to scope, plan, and drive key projects and special initiatives.
• Provide marketing support and insights for ad‑hoc initiatives requiring rapid execution and alignment with company objectives.
• Project manage and coordinate with Business Development, Operations, Business Intelligence, Product, and Creative teams to ensure campaign delivery.
• Lead the conceptualisation and end-to-end deployment of marketing assets and campaign activities across channels.
• Manage and monitor marketing budgets in collaboration with the Finance team.
• Develop and track KPIs to evaluate marketing effectiveness and support data-driven decision-making.
• Analyse campaign performance and user behaviour to identify growth opportunities and optimise strategies.
• Conduct competitive benchmarking and stay up to date with trends across e‑commerce and financial services.

Skills

3+ years marketing experience

Strong communication

Project management

Data analysis

Education

Bachelor’s degree in Marketing, Business, Communications, or a related field

Job description

• Drive go-to-market efforts for new product and service launches, including the planning and execution of in-app marketing campaigns, with a main focus on the LATAM region.
• Work closely with cross-functional stakeholders to scope, plan, and drive key projects and special initiatives
• Provide marketing support and insights for ad-hoc initiatives requiring rapid execution and alignment with company objectives
• Project manage and coordinate with Business Development, Operations, Business Intelligence, Product, and Creative teams to ensure effective campaign delivery
• Lead the conceptualisation and end-to-end deployment of marketing assets and campaign activities across channels
• Manage and monitor marketing budgets in collaboration with the Finance team
• Develop and track KPIs to evaluate marketing effectiveness and support data-driven decision-making
• Analyse campaign performance and user behaviour to identify growth opportunities and recommend optimisation strategies
• Conduct competitive benchmarking and stay up to date with trends across e-commerce and financial services

Job Description

• Drive go-to-market efforts for new product and service launches, including the planning and execution of in-app marketing campaigns, with a main focus on the LATAM region.
• Work closely with cross-functional stakeholders to scope, plan, and drive key projects and special initiatives
• Provide marketing support and insights for ad-hoc initiatives requiring rapid execution and alignment with company objectives
• Project manage and coordinate with Business Development, Operations, Business Intelligence, Product, and Creative teams to ensure effective campaign delivery
• Lead the conceptualisation and end-to-end deployment of marketing assets and campaign activities across channels
• Manage and monitor marketing budgets in collaboration with the Finance team
• Develop and track KPIs to evaluate marketing effectiveness and support data-driven decision-making
• Analyse campaign performance and user behaviour to identify growth opportunities and recommend optimisation strategies
• Conduct competitive benchmarking and stay up to date with trends across e-commerce and financial services

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• At least 3 years of relevant experience in marketing, preferably in fintech, e-commerce, or digital banking
• Familiarity with e-commerce platforms and digital user engagement tactics
• Strong communication, stakeholder management, and project management skills
• Analytical and structured thinker with strong problem-solving and critical-thinking skills
• Experience in data analysis, performance tracking, and campaign reporting
• Results-oriented with a strong bias for hands‑on execution
• Able to adapt to the flexible working hours when required, to liaise and communicate with the local stakeholders