Business Development & Public Relations Executive

HITOP INDUSTRIAL HOLDINGS ( SINGAPORE ) PTE. LTD; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading industrial solutions provider in Singapore is seeking a Business Development and Public Relations professional. The role focuses on identifying new business opportunities and implementing branding strategies in overseas markets. The ideal candidate has 3-5 years of experience in business development or marketing, strong communication skills, and is fluent in English. Mandarin is an advantage. Willingness to travel regionally is required.

Qualifications

• 3-5 years of experience in business development, Public Relations, or marketing (B2B preferred).
• Fluent in English; Mandarin is a plus.

Responsibilities

• Identify and pursue new business opportunities and strategic partners.
• Develop and execute Public Relation strategies.
• Conduct market research to analyze industry trends.

Skills

Strong communication skills

Interpersonal skills

Business development

Public relations

Fluency in English

Education

Diploma/degree in Business, Marketing, or Communications

Job description

Key Responsibilities:

Business Development (60%)

• Identify and pursue new business opportunities, distributors, and strategic partners

• Conduct market research to analyze industry trends, customer needs, and competitor activities

• Assist in preparing business proposals, sales kits, and product presentations

• Support the regional sales team with lead generation, follow-ups, and customer engagement

• Coordinate with HQ in China product updates

• Attend regional trade shows, exhibitions, and customer meetings as required

Public Relations & Branding (40%)

• Develop and execute Public Relation strategies to build brand visibility in oversea markets

• Write and distribute press releases, news updates, and promotional content

• Coordinate media interviews, product features, and partnership announcements

• Organize or support marketing events, exhibitions, and roadshows

• Build relationships with media outlets, industry associations, and government bodies where relevant

Requirements:

• Diploma/degree in Business, Marketing, Communications, or a related field

• 3~5 years of experience in business development, Public Relation, or marketing (B2B preferred)

• Strong communication and interpersonal skills

• Fluent in English (and other regional languages a plus); Mandarin is an advantage to liaise with HQ

• Proactive, independent, and able to manage multiple priorities

• Willing to travel regionally as required

Preferred Qualities:

Experience working in industrial products, automation, pneumatics, or manufacturing sectors

Prior exposure to multicultural environments or overseas markets

Ability to work in a fast-paced, startup-style environment