Business Analyst

AMAZON ASIA-PACIFIC HOLDINGS PRIVATE LIMITED; Singapore; On-site; SGD 75,000 - 110,000; Full time

Job summary

Join Prime Video's team as a Business Analyst, where you'll drive customer insights and support marketing initiatives. You will analyze complex datasets, design dashboards, and communicate findings to stakeholders, contributing to the innovation at Prime Video SEA/MENA. If you're self-motivated and thrive in a fast-paced environment, we want to hear from you!

Qualifications

• 3+ years of experience in tax, finance, or a related analytical field.
• 5+ years of experience with Excel and data visualization tools.
• Experience with SQL.

Responsibilities

• Generate insights to support content acquisition and marketing.
• Design and maintain performance dashboards and metrics.
• Execute experiments to evaluate marketing program success.

Skills

SQL

Data Visualization

Excel

Attention to Detail

Analytical Thinking

Education

Bachelor's degree or equivalent

Tools

Tableau

Excel VBA

Job description

Are you interested in shaping the future of entertainment? Prime Video's technology, marketing, and operations teams are creating the best-in-class digital video experience. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people.

Prime Video SEA/MENA is seeking a Business Analyst to drive customer insights and support marketing and product experimentation. As a Business Analyst, you will generate insights that support Prime Video SEA/MENA's content acquisition, programming, and marketing lines of business and will support any experimentation needed to better understand the effectiveness of operational programs.

The successful candidate will be a self-starter who is comfortable with ambiguity and large data sets. They will have strong attention to detail and an ability to work in a fast-paced and entrepreneurial environment. They will have strong SQL skills, experience building visual dashboards, and the ability to clearly communicate information to business stakeholders.

Key job responsibilities
- Strong interest and ability to take complex datasets and boil them down to actionable data visualizations.
- Own the design, development, and maintenance of ongoing performance dashboards, metrics, reports, analyses, etc. to drive key business decisions.
- Build scalable, efficient, and automated data processes to inform business decision making.
- Proactively develop new metrics and studies to quantify customer behavior and reduce customer churn.
- Design and execute experiments to evaluate the success of marketing programs and product changes.

BASIC QUALIFICATIONS

- Bachelor's degree or equivalent
- 3+ years of tax, finance or a related analytical field experience
- 5+ years of Excel (including VBA, pivot tables, array functions, power pivots, etc.) and data visualization tools such as Tableau experience
- Experience with Excel
- Experience with SQL

PREFERRED QUALIFICATIONS

- Experience defining requirements and using data and metrics to draw business insights
- Experience making business recommendations and influencing stakeholders

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