Brand Partnership ( KAM ) - Senior Manager

Paytm; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A fast-growing fintech organization in Singapore seeks a Senior Manager for Brand Partnerships. The role involves forming strategic alliances with leading FMCG brands, managing partnership lifecycles, and optimizing co-branded marketing campaigns. Ideal candidates should have extensive experience in brand partnerships, strong communication skills, and a proactive, entrepreneurial mindset.

Qualifications

• 5-6 years of experience in brand partnerships or strategic alliances.
• Strong understanding of co-branded campaigns and marketing integrations.
• Self-starter with a high degree of ownership and entrepreneurial mindset.

Responsibilities

• Identify and onboard leading FMCG brands for strategic partnerships.
• Lead end-to-end partnership lifecycle from ideation to performance tracking.
• Analyze performance metrics and optimize campaigns for better ROI.

Skills

Brand partnerships

Communication

Negotiation

Stakeholder management

Strategic thinking

Job description

Brand Partnership ( KAM ) - Senior Manager

About the Role:We seek a highly motivated and result-driven Brand Partnership Manager to join our B2B team. This role is focused on creating strategic partnerships with Brands to drive brand visibility and new customer acquisition through innovative co-branded campaigns.Key Responsibilities: Identify and onboard leading FMCG brands for strategic partnerships. Lead end-to-end partnership lifecycle - from ideation, negotiation, execution, to performance tracking. Collaborate with internal teams (marketing, tech, legal, finance) to ensure seamless execution and tracking. Analyze performance metrics and continuously optimize campaigns for better ROI andcustomer engagement. Maintain strong relationships with partner brand stakeholders to ensure long-termcollaboration and account growth.Skills that will help you succeed in this role: 5-6 years of experience in brand partnerships or strategic alliances (preferably in FMCG,FinTech, or consumer marketing). Strong understanding of co-branded campaigns, offline-to-online marketing integrations. Excellent communication, negotiation, and stakeholder management skills. Ability to think strategically while managing execution on the ground. Self-starter with a high degree of ownership and entrepreneurial mindset.Why join us: Merit-based culture that thrives on self-motivated & driven individuals who are set out to make a successful career in Indias fastest-growing Fintech Organization. Agile & democratic setup that gives space to your creativity, and offers the opportunity to work at scale coupled with an environment that encourages diverse perspectives at all times.Compensation: If you are the right fit, we believe in creating wealth for you With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants and we are committed to it. Indias largest digital lending story is brewing here. Its your opportunity to be a part of the story!,

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