Brand Marketing & Campaign Specialist

Private Advertiser; Singapore; On-site; SGD 47,000 - 67,000; Full time

Job summary

Private Advertiser in Singapore is seeking a Marketing Content Specialist to craft and schedule engaging content across social channels, newsletters, and owned media to support brand storytelling. The role emphasizes calendar discipline and consistent posting across platforms.

You will assist in planning integrated campaigns, coordinating influencer activities, and tracking performance while supporting events, logistics, and vendor communications.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 2+ years in digital marketing with track record of content strategies.
• Beauty and/or FMCG experience preferred.
• Excellent communication and interpersonal skills.
• Ability to prioritize tasks and report to management.
• Strong writing and copywriting skills.
• Extensive knowledge of using social/online media for marketing.
• Strong network with media, influencers, and partners is an asset.

Responsibilities

• Assist in creating and scheduling content for social media, newsletters, and owned channels to support brand storytelling.
• Maintain content calendars and posting schedules to ensure consistency across platforms.
• Plan and coordinate integrated campaigns across multiple brands.
• Set up, monitor, and optimize paid media campaigns (Meta, Google, programmatic).
• Track campaign budgets and ensure efficient spend.
• Compile data, summarize results, and develop insights to improve campaigns.
• Assist planning and execution of brand events and activations.
• Coordinate logistics, vendor communications, and on-site arrangements.
• Contribute to post-event reporting with feedback and learnings.
• Research influencers and collaborators aligned with brand values and audience profiles.
• Coordinate influencer campaigns with timelines and brand guidelines.
• Support partnerships with external brands and organizations.

Skills

Communication

Interpersonal skills

Creative writing

Copywriting

Social media marketing

Content planning

Education

Bachelor's degree in Marketing/Business Admin

Job description

Private Advertiser in Singapore is seeking a Marketing Content Specialist to craft and schedule engaging content across social channels, newsletters, and owned media to support brand storytelling. The role emphasizes calendar discipline and consistent posting across platforms.

You will assist in planning integrated campaigns, coordinating influencer activities, and tracking performance while supporting events, logistics, and vendor communications.