Brand Marketing Associate - Regional Marketing

Borr Drilling; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A leading company in the drilling industry is seeking a Marketing Specialist to drive marketing activations and analyze performance metrics. The ideal candidate will have a relevant degree and 2 years of experience, showcasing strong analytical and communication skills. This position offers a dynamic work environment where data-driven decisions impact branding and commercial effectiveness.

Qualifications

• At least 2 years of relevant experience in a similar scope in a fast-paced organisation.
• Detail-oriented and skilled in Excel and Google Sheets.
• Excellent written and verbal communication skills.

Responsibilities

• Plan and execute marketing activations across offline/online channels.
• Analyze marketing data to identify trends and insights.
• Create reports to assess campaign success and provide recommendations.

Skills

Analytical mindset

Excel

Stakeholder management

Communication

Education

Relevant Degree in Business, Marketing, Statistics / Economics

Tools

Talkwalker

Emplifi

Job description

Job Description

• Plan and execute marketing activations across various offline / online channels, while working effectively with relevant stakeholders to enable fast adoption.
• Develop and/or improve report methodologies to track campaign effectiveness, customer insights, and overall business performance.
• Responsible for collecting, analyzing, and interpreting marketing data from multiple sources to identify trends and insights.
• Create both qualitative and quantitative reports to assess the success of marketing activations, as well as provide data-driven recommendations for improvement.
• Work with the rest of the team to identify gaps / opportunities to improve marketing plans and drive higher branding plus commercial impact.
  
  

Requirements

• Relevant Degree in Business, Marketing, Statistics / Economics or a related field
• At least 2 years of relevant experience in a similar scope in a fast-paced organisation
• Comfortable working with numbers / skilled in Excel and Google Sheets
• Detail-oriented, data-driven, and with a strong analytical mindset for problem-solving.
• Excellent stakeholder management skills, with the ability to collaborate effectively with teams from diverse markets and backgrounds
• Excellent written and verbal communication skills and proficiency in complex project management
• Experience with Talkwalker and/or Emplifi is necessary