Brand Insights & Performance Manager

Aon; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Aon is seeking a Manager, Brand Intelligence & Performance to lead brand research programmes, marketing effectiveness analysis, and competitive intelligence across Aon and NFP in Singapore. You will translate data into actionable insights, manage day‑to‑day delivery, and collaborate with global and regional teams to shape decision‑making and brand strategy.

The role requires strong project management, stakeholder engagement, and the ability to operate across time zones including US–Singapore

Qualifications

• Bachelor’s degree in Marketing, Research, Business, or related field.
• Experience in brand research, insight, marketing effectiveness, and competitor monitoring.
• Strong grounding in research and insight programmes, including brand health tracking and performance measurement.
• Demonstrated ability to translate data into clear, actionable insight to support decision‑making across brand, marketing, and broader business priorities.
• Experience partnering with brand and marketing teams to interpret campaign performance and brand uplift.

Responsibilities

• Administer the day‑to‑day delivery of Brand Health Survey, coordinating with the research partner, reporting, dashboards, and schedule of presentations.
• Support Singapore Brand framework updates and ensure year‑on‑year changes are captured.
• Contribute to global brand research and measurement programmes and lead workstreams as appropriate.
• Translate brand performance data into clear insights and guidance to support leadership decision‑making.
• Establish and maintain a central brand research library.
• Support the sharing of brand insight and intelligence across Aon and NFP teams.

Skills

Brand research

Marketing effectiveness

Competitive intelligence

Stakeholder management

Data interpretation

Clear reporting

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Research, or related field

Job description

Aon is seeking a Manager, Brand Intelligence & Performance to lead brand research programmes, marketing effectiveness analysis, and competitive intelligence across Aon and NFP in Singapore. You will translate data into actionable insights, manage day‑to‑day delivery, and collaborate with global and regional teams to shape decision‑making and brand strategy.

The role requires strong project management, stakeholder engagement, and the ability to operate across time zones including US–Singapore