Brand Insights & Performance Leader

Aon Corporation; Singapore; On-site; SGD 110,000 - 170,000; Full time

Job summary

Aon Singapore is seeking a Manager, Brand Intelligence & Performance to lead brand research, marketing effectiveness analysis, and competitive intelligence across Aon and NFP. You will translate data into actionable insights for leadership, oversee dashboards, and coordinate cross‑functional programmes.

This hands-on role combines delivery with strategic guidance, requiring strong analytical skills, stakeholder management, and the ability to work across global time zones, including

Qualifications

• Bachelor’s degree in Marketing, Research, Business or related field; advanced degree preferred.
• Experience in brand research, insight, marketing effectiveness, and competitor monitoring in complex organisations.
• Strong grounding in research and insight programmes with focus on quality, rigour, and practical application.
• Demonstrated ability to translate data into clear, actionable insight for decision-making across brand and marketing priorities.

Responsibilities

• Lead day-to-day delivery of Brand Research Programs including reporting, dashboards, and governance.
• Support Singapore Brand framework, updates, and year-on-year changes in brand and marketing activity.
• Contribute to global brand research and measurement programmes; manage workstreams and timely delivery.
• Translate brand performance data into clear insights and guidance for leadership decision-making.

Skills

Brand research

Marketing effectiveness

Insight development

Stakeholder management

Communication skills

Project management

Education

Bachelor’s degree in Marketing/Research/Business

Tools

Excel

Power BI

Job description

Aon Singapore is seeking a Manager, Brand Intelligence & Performance to lead brand research, marketing effectiveness analysis, and competitive intelligence across Aon and NFP. You will translate data into actionable insights for leadership, oversee dashboards, and coordinate cross‑functional programmes.

This hands-on role combines delivery with strategic guidance, requiring strong analytical skills, stakeholder management, and the ability to work across global time zones, including