Brand General Manager - Skincare

Mitalent Consulting; Singapore; On-site; SGD 150,000 - 200,000; Full time

Job summary

An established industry player is seeking a Brand General Manager to lead a transformative skincare brand in a competitive market. This role requires a dynamic leader with a proven track record in driving business growth, managing P&L, and developing effective strategies. You will oversee the implementation of global product strategies, build a cohesive brand identity, and foster relationships with key stakeholders. The ideal candidate will possess strong leadership skills, a passion for beauty, and the ability to navigate complex markets. Join this innovative firm and make a significant impact on the brand's growth and success.

Qualifications

• 10+ years of experience in the skincare industry with P&L management.
• Strong brand-building expertise and leadership skills.

Responsibilities

• Drive revenue growth and manage brand strategies for a skincare line.
• Build and lead a high-performing team while ensuring operational excellence.

Skills

Strategic Leadership

Financial Management

Team Building

Communication Skills

Brand Building

Data Analysis

Education

Bachelor's degree in Business or Marketing

Job description

One of our clients is seeking a Brand General Manager to lead the skincare brand business in Singapore. This role is pivotal in steering the brand's transformation and growth within the competitive market. The ideal candidate will be a dynamic leader with a proven track record which including the development and implementation of strategies, driving business growth, and achieving financial targets.

Strategic Leadership & Business Growth:

• Develop and execute strategy to strengthen beauty market.
• Drive revenue growth and profitability, ensuring the achievement of annual budget targets and long-term financial goals.
• Oversee the implementation of global product line strategies, pricing systems, and monitoring mechanisms to ensure effective price control and market competitiveness.
  
  
  

Brand Building & Market Positioning:

• Ensure the consistent implementation of the brands visual identity (VI) across all global channels to deliver a clear and cohesive customer experience.
• Build and manage a global brand communication matrix, coordinating PR teams worldwide to amplify brand voice and presence.
  
  
  

Sales and Distribution:

• Develop and manage sales strategies to achieve revenue targets.
• Establish and maintain relationships with key distributors and retailers.
  
  
  

Team Building and Leadership:

• Build and lead a high-performing team, fostering a culture of innovation, accountability, and collaboration.
• Mentor and develop team members to enhance their skills and career growth.
  
  
  

Operational Excellence:

• Establish and optimize operational processes to improve efficiency and effectiveness.
• Ensure compliance with all regulatory standards and company policies.
  
  
  

Financial Management:

• Manage the brand's budget and financial performance, ensuring profitability and cost-effectiveness.
• Provide accurate financial forecasts and reports to the executive team.
  
  
  

Stakeholder Management:

• Engage with internal and external stakeholders, including investors, suppliers, and industry partners, to build strong relationships and secure support for the brand.
  
  
  

Qualifications:

• Bachelor's degree or above in Business, Marketing, or a related field.
• A minimum of 10 years of experience in the skincare industry, with a proven track record in P&L management.
• Extensive network of local beauty and media resources, with the ability to leverage these connections for brand growth.
• Strong leadership and team-building skills.
• Excellent communication and interpersonal skills.
• Strong brand-building expertise and a passion for creating innovative, high-end beauty products.
• Exceptional resource integration and strategic planning skills, with the ability to navigate complex markets and drive results.
• Proficiency in data analysis and financial management.
• Fluency in English is required; knowledge of Mandarin is a plus.