Brand Experience Lead | Visual Identity & Exhibition

THE LOUD CLAN PTE. LTD.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

The Loud Clan PTE. LTD. is seeking a Brand Experience & Design Lead to shape and maintain the brand's visual identity across digital, physical, and experiential touchpoints.

You will lead the creative design team while overseeing brand merchandise, exhibition and spatial design, and day-to-day visual output. Working with Marketing, PR, Business Development and external partners, you will translate brand strategy into high-quality creative experiences and help evolve the team's design

Qualifications

• 6–8+ years of design and creative experience, including at least 3 years leading a team.
• Experience in leading creative output across digital, physical, and experiential touchpoints.
• Experience in a leading creative/4A agency, technology company, or multinational brand environment is preferred.
• Strong typography, colour and 3D visual/motion design skills.
• Portfolio/showreel demonstrating end-to-end brand projects and exhibition/spatial design.

Responsibilities

• Brand Visual Identity: Establish and maintain the brand's visual identity and design system across social media, offline events, product packaging, and other brand touchpoints, ensuring consistency and a high standard of visual execution.
• Branded Merchandise & Exhibition Design: Lead the design development and quality of branded merchandise, gift boxes, and other physical brand assets, with oversight of materials, production techniques, printing, and supplier execution. Oversee the visual direction of exhibitions, booths, and offline spaces, including spatial layouts, visitor flow, and interactive materials.
• Team Leadership & Development: Manage the creative design team's day-to-day workflow, resource allocation, and quality standards. Provide creative reviews, coaching, and knowledge sharing to support team development and strengthen creative capabilities.
• AIGC & Creative Innovation: Integrate AIGC tools such as Midjourney and Stable Diffusion into relevant design workflows, including merchandise concepts and exhibition visual development, to improve the efficiency, quality, and scalability of creative production.
• Cross-Functional & Supplier Management: Collaborate with Marketing, PR, Business Development, and external suppliers such as printing companies and exhibition contractors. Present and pitch creative concepts, while coordinating budgets, material samples, production, and the quality of final physical deliverables.

Job description

The Loud Clan PTE. LTD. is seeking a Brand Experience & Design Lead to shape and maintain the brand's visual identity across digital, physical, and experiential touchpoints.

You will lead the creative design team while overseeing brand merchandise, exhibition and spatial design, and day-to-day visual output. Working with Marketing, PR, Business Development and external partners, you will translate brand strategy into high-quality creative experiences and help evolve the team's design